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|Archives - October 2009|
|Thursday, October 01, 2009|
Umpqua Community College president Blaine Nisson and his staff have launched 12 new instructional programs over the past five years, ranging from truck driving and construction technology to dental hygiene and medical billing. But the initiative that has gotten the most attention — and the biggest boost from Nisson’s substantial reserves of energy — has been the Southern Oregon Wine Institute.
“This is going to help change our economy,” Nisson says as he shows off the lush new crop of Nebbiolo grapes decorating the campus. A short distance away the ground has been cleared for a $7 million teaching winery with a certified tasting lab and storage space for the 1,000 or so cases of wine the college intends to sell each year.
Nisson has hired former Stone Bluff Cellars viticulturist Chris Lake as director of the program, along with Rebecca Ford Kapoor, a winemaker from New Zealand with expertise in marketing. Their job is to build a seven-county program teaching students the art and science of site selection, grape varieties, vineyard design, irrigation and wine marketing. The college also plans to raise money by hosting weddings, concerts and other events at the campus winery while selling its best creations.
Oregon’s billion-dollar wine industry first took root in the Umpqua Valley in 1961. Since then the Pinots of the Willamette Valley have emerged dominant, lifting fortunes in towns such as Dundee, Carlton and McMinnville. But the Umpqua Valley, with its varied microclimates and complex topography (not to mention cheap land), has vast potential. A recent report commissioned by the college identified 140,000 acres of vine land in Southern Oregon, 40,000 of which were rated very good. The report predicts 5,000 jobs will be created over the next eight years in the Southern Oregon wine industry.
Umpqua’s wine institute is modeled on Walla Walla College’s 9-year-old Enology and Viticulture Program, where the number of nearby wineries has grown from 25 in 1999 to 125 in 2007 and wine now accounts for 15% of local jobs. Another successful program has long existed at Napa Valley Community College in California.
Umpqua is no Napa, but that’s not necessarily a bad thing. Starting a winery is a risky, costly endeavor, but it is a lot more affordable in a place like Douglas County. That helps explain why Duck Pond Cellars of Dundee recently purchased 200 acres and planted grapes, Melrose Vineyards of Roseburg expanded locally by 180 acres and an unidentified California wine family purchased 1,500 acres in Douglas County.
Fermenting that speculative interest into a vintage economic success story will not be easy. “It will take years and a lot of hard work,” says Nisson, “but everything that’s worthwhile takes time and a lot of hard work.”
Wednesday, July 15, 2015
Oregon's roads are crumbling, and revenues from state and local gas taxes are not sufficient to pay for improvements. We asked readers if the private sector should help fund transportation maintenance and repairs. Research partner CFM Strategic Communications conducted the poll of 366 readers in February.
"I feel private enterprises are capable of operating at a higher efficiency than state government."
"This has been used in Oregon since the mid-1800s. It is not a new financing method. This form of financing may help Oregon close its infrastructure deficit by leveraging funds."
Monday, June 22, 2015
The Clean Fuels/gas tax trade off will go down in history as another disjointed, on-again off-again approach to city and state lawmaking.
Thursday, June 18, 2015
Fireworks are a booming industry, even if the pyrotechnics have turned July 4th into a day fire marshals, and many residents, love to hate.
Friday, July 10, 2015
BY AMY MILSHTEIN
When gossip crosses the line.
Friday, July 10, 2015
BY DAN COOK
The Affordable Care Act has triggered a rush on health care plan redesign, a process fraught with hidden costs and consequences.
Tuesday, July 28, 2015
BY JASON NORRIS
Uncertainty in Greece and China, along with potential interest rate hikes mean investors are looking at the market and nervously questioning where they should be invested.
Monday, July 13, 2015
BY JACOB PALMER
Holding a Power Lunch at Veritable Quandary in downtown Portland.
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