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|Archives - September 2009|
|Thursday, August 20, 2009|
Brother Gerald Mathison, the assistant manager of the Our Lady of Guadalupe Trappist Abbey Bookbindery, thinks the Abbey bookbindery’s product has never been better.
Mathison proudly notes that many of the bookbindery’s customers — almost 30 college and university libraries in the Willamette Valley and San Francisco Bay Area — have regularly used the bookbindery for two or three decades. One of five industries generating income covering the Abbey’s operating costs and charitable giving, the bookbindery, he says, was the Abbey’s primary source of income.
But because of the recession and increasing digitalization of magazines, periodicals, and other print media, that’s no longer the case.
Five years ago, the Abbey’s bindery bound an average of 1,000 books each week. Mathison says the bindery now binds between 600 and 700 books a week and annually earns $250,000. “We’re holding our own, but the numbers are definitely down,” he says. And for the first time since its founding in 1955, the bookbindery is finding itself needing to develop new clients.
“We’re not anxious to put on a suit and go out and get new customers,” Mathison says, explaining that the monks live a cloistered life. “That’s a contradiction to our way of life. Nevertheless, we are in the business world.”
What might have been an uncomfortable marketing campaign was made easy by a suggestion made by a younger monk, to use the very thing causing the bookbindery to lose business — the Internet.
Six months ago, Mathison assigned two monks to use the Internet to seek out customers. Already specializing in thesis and dissertation binding, as well as binding for college and university libraries, the bookbindery is further specializing its niche by targeting smaller colleges.
“Sometimes a smaller school, when they have lighter numbers for binding, have difficulty getting a reasonable rate from large book binders,” Mathison says. He says a dozen schools have shown interest in doing business with the bookbindery.
If web searching does not make up for the loss in orders, the bookbindery may add on-demand printing in addition to binding services.
“There’s a huge amount of business out there for that,” Mathison says. “It’s one thing being considered.”
Mathison does not predict the bookbindery will close. He also thinks many clients will remain loyal. “The customers we have have been delighted in our product,” he says. “We put a lot of emphasis into customer service, and that’s been a big deal.”
Thursday, June 12, 2014
BY ANDREA DURBIN | OB GUEST BLOGGER
Last week, the Obama administration took an important and welcomed step in the effort to protect the health and well-being of all Oregonians by limiting carbon pollution from existing power plants.
Thursday, June 05, 2014
BY HANNAH WALLACE | OB BLOGGER
What does it take to launch and run one of these mobile food businesses?
Thursday, June 19, 2014
BY MONICA ENAND | GUEST CONTRIBUTOR
Nine tips for building habits among employees to respond when needed.
Friday, July 18, 2014
BY JASON NORRIS | OB GUEST CONTRIBUTOR
Back in May, we shared a common Wall Street quote about investing, “Sell in May and go away.” Fast forward to July and the most common question we have been getting from clients is, “When is the market pullback going to occur?”
Tuesday, July 08, 2014
BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment.
Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.
Wednesday, July 02, 2014
BY JESSICA RIDGWAY | OB WEB EDITOR
Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.
Friday, June 13, 2014
BY CLIFF HOCKLEY | OB GUEST BLOGGER
This article summarizes the key considerations a building owner must keep in mind when thinking about leasing to a medical marijuana dispensary.
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Lane Powell Shareholder Susan K. Eggum has been elected as vice chair of programs and projects for the International Association of Defense Counsel’s (IADC’s) Employment Law Committee.
Geffen Mesher is saddened to announce the passing of long-time shareholder, Tom “Mike” Anderson, who died on July 10, 2014, from liver disease diagnosed after recent heart surgery. He was 55 years old.
Fifteen Lane Powell attorneys have been named 2014 “Oregon Super Lawyers,” and another five attorneys have been named as “Oregon Rising Stars” by Super Lawyers magazine.