Sponsored by Lane Powell
Home Back Issues July 2009 Next: The micro payment

Next: The micro payment

| Print |  Email
Archives - July 2009
Tuesday, June 23, 2009
next People were buzzing about Portland-based Contenture’s “anti-ad network” even before the company explained what it was. Maybe it’s because the venture comes from the brains behind the popular Clicky Web Analytics tool. Or maybe it’s because online ad revenue is declining and website owners jump at any hint of an alternative. The service launched June 2 and already has 400 websites in its network. Contenture users pay $6 per month to access their favorite sites with privileges such as extra features, early access to content or blocked ads. The money is automatically dispersed among website owners according to which sites that user visits and how often. So could Contenture be the savior of newspapers by replacing ads as the dominant online revenue model? “A lot of companies have tried micro-payment models and failed,” says co-founder Noah Merritt, with no trace of anxiety. He says they’ve learned from the mistakes of others: Let users decide how much the service is worth and don’t bug them repeatedly for a credit card.
ADRIANNE JEFFRIES
 

More Articles

Report Card

September 2014
Tuesday, August 26, 2014

Strong public schools shore up the economy, survey respondents say. But local schools demonstrate lackluster performance.


Read more...

Attack of the Robin Sages

Contributed Blogs
Monday, July 07, 2014
070714 thumb linkedinfakesBY TOM COX | OB BLOGGER

Named after the 2010 experiment by Thomas Ryan, "Robin Sages" are fake social media profiles designed to encourage linking and divulging valuable information.


Read more...

Launch

September 2014
Tuesday, August 26, 2014
BY JESSICA RIDGWAY

September's Launch article features Orchid Health, BuddyUp and Inter-Europe Consulting.


Read more...

Private liberal arts education: superior outcomes, competitive price

Contributed Blogs
Tuesday, August 26, 2014
0826 thumb collegemoneyBY DEBRA RINGOLD | OP-ED CONTRIBUTOR

Why has six years become an acceptable investment in public undergraduate education that over-promises and underperforms?


Read more...

Startup or Grow Up?

September 2014
Tuesday, August 26, 2014
BY JON BELL

Startup culture is all the rage. Is there a downside?


Read more...

South Waterfront's revenge

News
Thursday, July 24, 2014
MoodyAveBY LINDA BAKER | OB EDITOR

Remember the naysayers?  Those who called the South Waterfront aerial tram a boondoggle?  Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?


Read more...

Molecular Movies

September 2014
Wednesday, August 27, 2014
BY LINDA BAKER

Dr. Chong Fang isn’t God. But the assistant professor of chemistry at Oregon State University is getting closer to figuring out how he put everything together. 


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS