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|Archives - June 2009|
|Monday, June 01, 2009|
Jeffrey Lang is hoping the time is finally right to change how drivers pay for car insurance. For years the president of Portland-based Gales Creek Insurance Services has lobbied lawmakers and insurance companies to make the shift to pay-by-the-mile auto insurance. It has been a long grind, but he is releasing a product to market this summer.
Pay-as-you-drive auto insurance is a perennial favorite of policy wonks and conservationists as a simple way to reduce traffic, air pollution and car accidents. But six years after the Oregon Legislature began offering tax credits for mileage-based programs, not one insurance company has signed up enough drivers to qualify.
Lang, a bicycle commuter who studied urban planning at Berkeley, aims to change that. His 17-employee firm works out of a third-floor office in Union Station providing creative insurance products for nonprofits and municipalities, and he’s hoping to find a similar niche for pay-by-the-mile car insurance. He sees it as a useful tool not only for encouraging people to drive less but also for improving the data formula used by insurance companies to set rates.
The first step to setting up a new policy would be to install a monitoring device under the dashboard, similar to the navigation systems that have exploded in the marketplace in recent years (although not all models use GPS technology for privacy reasons). Lang recently traveled to the East Coast to sample several devices on the market.
“Once you have a good system you could monitor things that could create good actuarial data,” says Lang. “We want to reward people who drive at the least risky time, for example. We’re also interested in monitoring the lead-footed driver.”
That’s a lot of monitoring. It remains to be seen how closely drivers are willing to be watched by their insurance companies, given recent uproars over phone-tapping and electronic surveillance. The American Civil Liberties Union has raised privacy concerns about the potential abuses of granting new access to insurance companies.
Another question involves money. If pay-by-the-mile insurance results in lower premiums for occasional drivers, how would insurance companies compensate for those lost revenues? It seems unlikely they will absorb those losses for the good of the planet.
Still, given the proven willingness of Oregonians to pay more for green products such as wind power and organic fruit, finding people to go green while saving money shouldn’t be difficult. Progressive Insurance has been experimenting with “usage based” auto insurance in Oregon since December 2006, but has yet to offer it through brokers. Progressive’s general manager of the program, Richard Hutchinson, won’t share how many policies have been written here, but he does say, “We’re trying to get the lead in this area.”
So is Lang. He hopes to sign up 1,000 people for the upcoming launch of his version. “We want to prove to Oregon that this is viable,” he says.
Wednesday, August 06, 2014
BY LINDA BAKER | OB EDITOR
Portland startup Green Endeavor strikes gold, inking a partnership with Underwriters Laboratories, an Illinois-based consulting and certification company with offices in 46 countries.
Tuesday, July 08, 2014
BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment.
Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.
Thursday, July 24, 2014
BY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR
With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.
Monday, August 18, 2014
Portland is in the middle of another construction boom, with residential and office projects springing up downtown, in the Pearl and Old Town. OB Web Editor Jessica Ridgway documents the new wave.
Thursday, July 10, 2014
BY TOM COX | OB BLOGGER
Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.
Monday, July 07, 2014
BY TOM COX | OB BLOGGER
Named after the 2010 experiment by Thomas Ryan, "Robin Sages" are fake social media profiles designed to encourage linking and divulging valuable information.
Thursday, July 03, 2014
BY TED AUSTIN & MIKE BAELE | GUEST CONTRIBUTORS
The Office of Economic Analysis announced that Oregon is currently enjoying the strongest job growth since 2006. While this resurgence has been welcome, the lingering effects of the 2008 “Great Recession” continues to affect Oregon businesses, especially with regard to estate planning and business succession.
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Vigilant enters a New Year with a new president.
How George Fox has become one of Oregon's largest private universities.
Forest Grove sees growth in the burgeoning food and beverage scene.
Lane Powell Shareholder William T. Patton has been appointed to the board of directors for Cascade AIDS Project, an organization that provides educational services and outreach to thousands of Oregonians living with HIV/AIDS.
Fifty-one Lane Powell lawyers were recently selected by their peers for inclusion in The Best Lawyers in America® (Best Lawyers) 2015; of those selected, 23 lawyers are from the Firm’s office in Portland, Oregon.
Barran Liebman is proud to announce that Andrew Schpak, a Partner of the firm, has been named Chair of the American Bar Association’s Young Lawyers Division for the 2014-2015 bar year.