Home Back Issues April 2009 Hoping for a playoff payoff

Hoping for a playoff payoff

| Print |  Email
Archives - April 2009
Wednesday, April 01, 2009

BrandonRoy If the Trailblazers make the playoffs, each game could bring $3 million to Portland’s economy.

PHOTO COURTESY OF THE PORTLAND TRAILBLAZERS

PORTLAND If the Portland Trailblazers manage to make the playoffs this season the economic impact of the games may be reason to cheer even if you aren’t a fan.

For each additional playoff game the Blazers play in Portland, up to $3 million could come into the local economy, says Robert Whelan, an economist at the Eugene-based consulting firm ECONorthwest. Much of the money, which would be spent on things such as game tickets, advertising and in pubs, is a source of revenue that supports jobs, he says.

The extra income is short-lived, but “it gets people out of their homes and spending money,” says Whelan. “During a bad recession the value of entertainment increases. People are looking for an escape.”

The Trailblazers have sold out more than 60 consecutive home games, stretching from the final 27 games last season.

Depending on the event, sometimes the perceived benefits don’t add up to much and sometimes they do, experts say.

The Davis Cup, the annual professional tennis tournament, was held in Portland in 2007 and netted the local economy approximately $7 million in direct spending by tourists and media, according to the Oregon Sports Authority, the state’s sports economic development arm that lobbied for the event.

Lane County tourist and commerce observers say the U.S. Track and Field Olympic Trials held in Eugene last year attracted about 75,000 visitors who spent $28 million at local restaurants, hotels and other businesses.

But if the Blazers make the playoffs, the benefits of a spike in increased spending might just be a wash. That consumer spending may just be a redistribution of money that would have been spent anyway, says Paul Swangard, managing director of the Warsaw Sports Marketing Center at the University of Oregon. “How much of it is really new dollars?” he wonders.

Even so, if the Blazers make the playoffs the most valuable economic benefits are likely the intangible ones, such as a renewed sense of optimism during tough times.

“It’s the little, subtle things that change the whole demeanor of the city,” says Drew Mahalic, CEO of the Sports Authority.

JASON SHUFFLER

Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

Q & A with Chuck Eggert

News
Thursday, March 06, 2014
03.06.14 thumb pacfoodsBY HANNAH WALLACE | OB BLOGGER

The founder of Pacific Foods talks about why his company has flown under the radar in Oregon, how saving a family-run chicken hatchery has helped his bottom line and why he thinks organic food is anything but elitist.


Read more...

Rapid ascent

March 2014
Tuesday, February 25, 2014
IMG 4255-2BY AMY MILSHTEIN

Kelly Dachtler, president of The Clymb, redefines outdoor retail.


Read more...

Leader's bookshelf

Contributed Blogs
Friday, March 14, 2014
02.06.14 BooksBY TOM COX | OB BLOGGER

Five books that will make you a better leader.


Read more...

Banishing oil burners reaps benefits for schools

News
Tuesday, April 01, 2014
04.02.14 thumb co2schoolsBY APRIL STREETER | OB CONTRIBUTOR

Three years ago, PPS set out to begin to convert the 1930s-era boilers from diesel/bunker fuel to cleaner-burning natural gas. Oregon’s largest school district has realized impressive carbon dioxide emissions reductions, setting an example for public and private institutions.


Read more...

Fuel's gold

March 2014
Tuesday, February 25, 2014
BY SOPHIA BENNETT

The coastal town of Coos Bay appears poised to land every economic development director’s dream: a single employer that will bring hundreds of family-wage jobs and millions in tax revenue. 


Read more...

Green your workplace

News
Thursday, April 03, 2014
100Green14logo200oxBY OB STAFF

Learn how to green your workplace and lower your environmental footprint at the office. Oregon Business presents a two-hour "Greening Your Workplace" seminar on May 28th, 2014 at the Nines Hotel in Portland.


Read more...

Spreading the wealth

March 2014
Tuesday, February 25, 2014
HiResBY PAIGE PARKER

A money management firm broadens its reach. 


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS