Sponsored by Lane Powell

Country Coach debuts its new motor home

| Print |  Email
Archives - July 2007
Sunday, July 01, 2007

For those who want to camp like a rock star...

CountryCoachRhapsodyIn.jpg

Country Coach’s opulent Rhapsody is being marketed to people “who have earned the right to demand a life without compromise.”

s_CountryCoachRhapsody

JUNCTION CITY — It’s what you might expect of high-end accommodations: high speed satellite Internet, a washer/dryer, California queen bed, two bathrooms, an office and four flat-screen televisions. It also comes with 625 horsepower. Country Coach debuted its new motor home, the Rhapsody 900, this summer and despite a price tag of $1.3 million already has sold the first two vehicles produced and has a waiting list of 10. Eventually production, split between Junction City and Eugene, will ramp up to 20 vehicles per year.

The creation of Rhapsody took a $2 million investment in research and development but marketing director Matt Howard says the company feels good about the risk. B.R. (that’s before Rhapsody), few RVs had reached this level of decadence and power. Country Coach saw a gap in the market for recreation vehicles between $1 million coaches and $1.6 million converted buses and set out to blend “the ultimate living experience” with a “high-end driving experience.”

In addition to providing amenities such as two home-theater systems, Country Coach partnered with Caterpillar to develop the Rhapsody’s powertrain, torque diesel engine and six-speed automatic transmission. Despite its behemoth 54,000 pounds (Rhapsody gets about seven miles to the gallon) this coach can burn rubber, accelerate uphill and on a test track topped 100 mph. It’s not surprising that NASCAR drivers are among those on the waiting list.

— Brooke Matschek


Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

The Backstory: Portland Youth Builders

The Latest
Wednesday, June 03, 2015
blog002 1BY JASON E. KAPLAN | STAFF PHOTOGRAPHER

As part of our green workplaces story, Oregon Business checked out a community service project undertaken by Portland Youth Builders, a nonprofit alternative high school. In partnership with Whole Foods, PYB built garden boxes for a Home Forward  housing site. Home Forward is a government agency that provides housing for low income residents and people with disabilities.


Read more...

Stemming the tide of money in politics

Linda Baker
Wednesday, June 10, 2015
 jeff-lang-2012-thumbBY LINDA BAKER

Jeff Lang and his wife Rae used to dole out campaign checks like candy.  “We were like alcoholics,” Lang says. ”We couldn’t just give a little.”


Read more...

Destination Resorts 2.0

June 2015
Friday, May 22, 2015
BY LINDA BAKER | PHOTOS BY JASON E. KAPLAN

As the recession recedes and tourism grows, Central Oregon resorts redefine themselves for a new generation.


Read more...

Up in the Air

June 2015
Friday, May 22, 2015
BY ANNIE ELLISON

Portland tech veteran Ben Berry is leaving his post as Portland’s chief technology officer for a full-time role producing unmanned aerial vehicles (UAVs) aimed at first responders and the military. Berry’s AirShip Technologies Group is poised to be on the ground floor of an industry that will supply drones to as many as 100,000 police, fire and emergency agencies nationwide. He reveals the plan for takeoff.


Read more...

5 things to know about veterans in the workforce

The Latest
Wednesday, July 01, 2015
070215-vetsthumbBY JACOB PALMER | DIGITAL NEWS EDITOR

There are more than 10 million former military members working in the United States.


Read more...

Efficiency Boost

June 2015
Friday, May 22, 2015
BY JOE CORTRIGHT

How conservation stimulates the local economy.


Read more...

Frothy Battle

June 2015
Friday, May 22, 2015
BY ROBERT MULLIN

Latest development in Nestlé plant saga sparks debate about the value of water.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS