Home Back Issues August 2007 New PDX hotel targets tech-savvy business travelers

New PDX hotel targets tech-savvy business travelers

| Print |  Email
Archives - August 2007
Wednesday, August 01, 2007

If basic cable and free pastries don’t cut it

{safe_alt_text}
An artist’s rendering of what the Aloft hotel near Portland International Airport will look lik

PORTLAND — Got sass? Starting next summer Portland-bound hipsters need not travel downtown to get theirs. Aloft Hotels, marketed as a “sassy, refreshing oasis,” broke ground in June near the Portland International Airport.

In keeping with the trend toward hotels with a “personality,” Aloft poses as a tech-savvy young business traveler — which just happens to be their target market. Check-in/check-out kiosks, akin to those in airports, let guests choose their room’s floor plan. Flat-screen televisions with laptop and MP3 hook-ups will be de rigeur, and pool tables and board games in the bar aim to entertain and encourage socializing among Gen X road warriors. Lota LaMontagne, spokeswoman for Aloft, says the hotel is designed to be an antidote to the usual. “For people who travel a lot, typical humdrum hotels can be excruciating.”

Partnering in Portland with Pollin Hotels III, the hotel is one of the first eight test sites for the Aloft brand by Starwood Hotels & Resorts Worldwide.

Ken Anderson, senior manager of aviation properties for the Port of Portland, says the market for airport hotels is strong, with the three existing properties filling up frequently. Anderson says Aloft will be the first new airport hotel since the Embassy Suites opened in the mid-’90s.

— Brooke Matschek

Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

Risks & rewards of owning triple net investments

Contributed Blogs
Thursday, July 24, 2014
NNNinvestmentBY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR

With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.


Read more...

A Taste of Heaven

September 2014
Tuesday, August 26, 2014
BY VIVIAN MCINERNY

Craft beer comes to Mount Angel.


Read more...

A Good Leap Forward

September 2014
Wednesday, August 27, 2014
BY AMY MILSHTEIN

Agriculture businesses ramp up to meet international demand as workforce and succession challenges loom.


Read more...

Updated: Disrupting innovation

News
Tuesday, July 08, 2014
070814 thumb disputive-innovationBY LINDA BAKER  | OB EDITOR

The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation  — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment. 

Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.


Read more...

Who said we should sell in May?

Contributed Blogs
Friday, July 18, 2014
BullMarketBY JASON NORRIS | OB GUEST CONTRIBUTOR

Back in May, we shared a common Wall Street quote about investing, “Sell in May and go away.” Fast forward to July and the most common question we have been getting from clients is, “When is the market pullback going to occur?”


Read more...

The Alchemist

September 2014
Tuesday, August 26, 2014
BY LINDA BAKER

David Howitt explains why Portland consumer brands like Stumptown and Voodoo Doughnuts are taking the world by storm.


Read more...

What I'm Reading

September 2014
Wednesday, August 27, 2014

Kim Ierian, President of Concorde Career Colleges, and Deborah Edward, Executive Director of Business for Culture & the Arts, share their recent reads.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS