Sponsored by Lane Powell

Another resort on tap for Central Oregon

| Print |  Email
Archives - October 2007
Monday, October 01, 2007

CentralOregonMtns.jpg As it turns out, Central Oregon’s destination resort market isn’t tapped out just yet. The Oregon Cascades are again the backdrop for another resort in Crook County.

CROOK COUNTY This summer, Oregon-based developers 818 Powell Butte LLC applied to build Central Oregon’s 11th destination resort — a sign that the resort market has yet to reach its peak, according to Linda Swearingen, a consultant and lobbyist for the industry.

At 580 acres, Seven Peaks is one of the smallest destination resorts in the nexus formed by Deschutes, Crook and Jackson counties. But it arrives in a year when residents, and officials in neighboring cities like Redmond, have voiced concern and criticism about the traffic and infrastructure impacts of new resorts. This year, Sen. Ben Westlund, D-Bend, introduced legislation that would have prohibited resorts near the Metolious River in Jefferson County.

The bill died after Gov. Ted Kulongoski threatened a veto, saying local land-use laws could sufficiently handle any siting conflicts. Despite its death, Erik Kancler, the executive director of Central Oregon Land Watch, a critic of the resort industry, says some developers will probably heed the bill’s intent. “At the very least, if they propose to build in sensitive or beloved areas, or it will impact an endangered species, they’ll think twice,” he says.

Seven Peaks doesn’t fall into the category of a sensitive area. It sits in the Powell Butte area, now the epicenter of destination resorts in Crook County. Hidden Canyon (3,200 acres), Remington Ranch (2,200 acres) and Brasada Ranch (1,900 acres) are all nearby.

Which begs the question: When will Central Oregon reach a saturation point? There are different kinds of saturation; Kancler mentions the cumulative impacts on the region’s infrastructure and environment.

Swearingen says the best indicator of market saturation is the developers and investors who’ve done the research before putting up millions of dollars for construction.

As she puts it: “You don’t come in on a wing and a prayer to develop these resorts.” In other words: Market saturation? Not yet.

ABRAHAM HYATT


Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

Balancing Act

July/August 2015
Friday, July 10, 2015
BY DAN COOK

The Affordable Care Act has triggered a rush on health care plan redesign, a process fraught with hidden costs and consequences.


Read more...

Greenpeace (temporarily) prevents Shell oil ship from leaving Portland

The Latest
Thursday, July 30, 2015
hangersBY JASON E. KAPLAN | STAFF PHOTOGRAPHER

Greenpeace activists suspended themselves from the St. John's Bridge in an attempt to prevent a ship from heading to the Arctic.


Read more...

Department of Self-Promotion

Linda Baker
Tuesday, August 04, 2015

061715-awards1Oregon Business wins journalism awards.


Read more...

Urban renewer

Linda Baker
Wednesday, June 24, 2015
UnknownBY LINDA BAKER   

One year after he was appointed chair of the Portland Development Commission, Tom Kelly talks about PDC's longevity, Neil Kelly's comeback and his new role as Portlandia's landlord.


Read more...

Photo Log: Shooting 10 innovators in rural health care

The Latest
Monday, August 03, 2015
007blogBY JASON E. KAPLAN | STAFF PHOTOGRAPHER

You may have noticed the photos of our rural health innovators departed from the typical Oregon Business aesthetic.


Read more...

Stemming the tide of money in politics

Linda Baker
Wednesday, June 10, 2015
 jeff-lang-2012-thumbBY LINDA BAKER

Jeff Lang and his wife Rae used to dole out campaign checks like candy.  “We were like alcoholics,” Lang says. ”We couldn’t just give a little.”


Read more...

Preserving the Legacy

July/August 2015
Monday, July 13, 2015
BY KIM MOORE | PHOTOS BY JASON E. KAPLAN

A New York floral and gift business takes on the iconic Harry & David brand.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS