Photos that let you drink in the scenery

| Print |  Email
Archives - January 2008
Tuesday, January 01, 2008

{safe_alt_text}It started as an artsy social statement. Brian Belefant photographed scenes in Mexico through Coca-Cola to symbolize American culture and imperialism. A copywriter, commercial director and advertising account manager, he knew a thing or two about taking pictures.

The results were so good, says Belefant, he became obsessed with the technique, in which he seals a liquid between two pieces of glass and shoots through it. He expanded his scope, photographing various places through a related liquid, like maple syrup in Montreal or Turkish coffee in Istanbul. “It became a neat way to travel,” he says.

A few years ago, he settled in Portland, set up shop, and now is taking his amateur photography hobby to the next level. His brother-in-law, a chemist, helps him to refine the process with each liquid, which requires a lot of experimentation — and patience. Belefant says he’s spent six months working with local beers but has yet to make them work because of all that yeast. His latest photos are postcards of Oregon photographed through pinot noir. (They can be viewed on his website, www.elixirlens.com.)

From the landmarks in Portland to the wineries of the Willamette Valley, Belefant has explored the state with his camera and filtration system. “If you find the right light, the picture will lend itself to you,” he says. The cloudy skies of the Northwest become dynamic when shot through wine. Hard and soft light affects scenes differently, bringing out bold colors. The idea sounds like a gimmick at first, but the photos prove it is a legitimate and intriguing technique.

s_BelefantSceneryBelefant’s key subject is Oregon’s already picturesque wine country. He hopes to sell his work to winemakers, who can in turn sell his photos as souvenirs.  Per an admirer’s suggestion, he may next take on the coast’s famous lighthouses through oil, and there is the elusive beer elixir still to be tackled.

AMBER NOBE

Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

More Articles

5 questions for inDinero CEO Jessica Mah

The Latest
Tuesday, March 31, 2015
jessicathumbBY JACOB PALMER | DIGITAL NEWS EDITOR

inDinero, a business that manages back-office accounting for startups and smaller companies, recently announced it would relocate its headquarters from San Francisco to Portland. We talked to CEO Jessica Mah about what drew her to Portland and how she plans to disrupt the traditional CPA model.


Read more...

Fighting Fire With Fire

May 2015
Friday, April 24, 2015
BY BEN DEJARNETTE | INVESTIGATEWEST

Timber companies and environmental groups take a stab at collaboration to boost logging and restoration in Oregon fires.


Read more...

Emperor of the Sea

April 2015
Friday, March 27, 2015
BY COURTNEY SHERWOOD | Photos by Jason E. Kaplan

Pacific Seafood, one of the world’s largest processors, is rebranding as a more transparent and consumer-friendly operation. A controversial CEO and monopoly accusations from coastal fishermen complicate the tale.


Read more...

5 questions about the FLIR FX

The Latest
Wednesday, April 08, 2015
FLIR-FX-IndoorBY JACOB PALMER | DIGITAL NEWS EDITOR

The Wilsonville-based company is targeting GoPro enthusiasts with its latest release. Is spy gear poised to go mainstream?


Read more...

Banking Perspective

April 2015
Thursday, March 26, 2015
BY KIM MOORE

A conversation with Craig Wanichek, president and CEO of Summit Bank.


Read more...

Editor’s Note: It’s a Man’s World

Linda Baker
Thursday, April 30, 2015
lindablogthumbBY LINDA BAKER | EDITOR

Earlier this week we posted an article from our May issue:  It’s a Man's Man’s Man’s World. The story covered the gender divide in tech from the perspective of male workers. Twitter didn’t like it.


Read more...

Downtime with the director of Barley's Angels

May 2015
Monday, April 27, 2015
BY JACOB PALMER

Live, Work, Play with Christine Jump.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS