Home Back Issues June 2008 NAU is not the time nor place

NAU is not the time nor place

| Print |  Email
Archives - June 2008
Sunday, June 01, 2008

t_Cover0107

PORTLAND Nau, a darling of Portland’s green sustainability scene, unexpectedly went bottom up in early May after failing to meet fundraising goals. About 95 people — 60 in its Pearl District headquarters and 35 in its five stores — lost their jobs. Nau’s last store opened in Los Angeles just two weeks before the announcement.

When Oregon Business profiled the nascent clothing company in January 2007, chief executive Chris Van Dyke saw the company — with its emphasis on sustainable retail and consumer shopping practices — as a clarion call of sorts to the rest of the business world. Its ethics, like donating 5% of sales to charities, and its startup roster of execs from Nike, Patagonia and others, attracted the attention of the national media and investors, who put up $35 million last year.

But high standards came with a high price tag: A pair of men’s jeans ran upward of $145.

In a statement released on the company website, Nau officials blamed the current credit and investment climate for its demise: “At this time, investors are loath to invest in anything; especially, it appears, a company like Nau that has the audacity to challenge conventional paradigms of what a business should be.”                                               

ABRAHAM HYATT


To comment, email This e-mail address is being protected from spambots. You need JavaScript enabled to view it .

 

More Articles

Launch

October 2014
Thursday, September 25, 2014
BY JESSICA RIDGWAY

October's Launch article features Soul Kitchen, Easy Company and Slick's Big Time BBQ.


Read more...

True Blood

October 2014
Thursday, September 25, 2014
BY JOE ROJAS-BURKE

Antibiotics really aren’t magic bullets.


Read more...

Political Clout

November/December 2014
Wednesday, October 22, 2014
BY KIM MOORE

Businesses spend billions of dollars each year trying to influence political decision makers by piling money into campaigns.


Read more...

100 Best Nonprofits announced

News
Thursday, October 02, 2014

100NP14logo4WebOregon Business magazine has named the sixth annual 100 Best Nonprofits to Work for in Oregon.


Read more...

The Diaspora

October 2014
Thursday, September 25, 2014
BY LEE VAN DER VOO

Former newspaper reporters move into brand journalism.


Read more...

Woman of Steel

November/December 2014
Wednesday, October 22, 2014
BY LINDA BAKER

Tamara Lundgren tackles the challenges—without getting trampled.


Read more...

The 100 Best Nonprofits to Work for in Oregon 2014

October 2014
Thursday, September 25, 2014
BY KIM MOORE

Proud, diverse and underpaid.

Pride in their organizations’ mission, fairness in the treatment of women and ethnic minorities, flexible work schedules — these are just a handful of workplace characteristics that employees of this year’s 100 Best Nonprofits appreciate about their organizations.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS