Home Back Issues October 2008 Olympics buoy swim clubs

Olympics buoy swim clubs

| Print |  Email
Archives - October 2008
Wednesday, October 01, 2008

PORTLAND Call it the business windfall of the Beijing Olympics and the swimming prodigy Michael Phelps.

While swimming clubs throughout the state gear up for the fall competitive swim season with tryouts and grueling practices, some are also fielding an extraordinary number of calls from people interested in giving the sport a shot.

“Since the Olympics, I am getting calls on a daily basis,” says Julie Greenaway, president of the Mount Hood Swim Team and program. “They watched the Olympics and got really excited.”

For swimming programs, some of which are non-profits, the recent publicity of the sport is expected to lead to a wave of new students and revenue to enhance operations. Statewide there are 68 teams and programs registered with Oregon Swimming, the local governing body of competitive swimming. “Oregon is a big swimming state,” Greenaway says.

At the David Douglas Swim Club in Portland, head coach Jim Bowe can barely manage all the phone calls. Hoping to rope in more students from the wake of the Olympics, he moved up tryouts for new students from November to mid-September. He expects triple the usual number of new swimmers this year.

“We try to take advantage of [the Olympics],” he says.

Typically, swimming programs anticipate about a 10% increase in new students in an Olympic year, says Bowe. Though “it seems even more this year,” Greenaway says.

Part of that’s due to the extensive prime-time coverage NBC devoted to swimming at the Olympic Trials in Omaha and the Beijing Olympics, says Jamie Fabos, spokeswoman for USA Swimming, the national governing body of the sport.

But it’s also been the astonishing ability of Phelps, now a household name, who has catapulted the sport of swimming into the national consciousness.                   

JASON SHUFFLER



Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it


 

More Articles

The Alchemist

September 2014
Tuesday, August 26, 2014
BY LINDA BAKER

David Howitt explains why Portland consumer brands like Stumptown and Voodoo Doughnuts are taking the world by storm.


Read more...

College Hacker

September 2014
Wednesday, August 27, 2014
BY KLINT FINLEY

Treehouse CEO Ryan Carson builds a 21st-century trade school.


Read more...

The Diaspora

October 2014
Thursday, September 25, 2014
BY LEE VAN DER VOO

Former newspaper reporters move into brand journalism.


Read more...

OB Poll: Wineries and groceries

News
Friday, October 24, 2014

24-winethumbA majority of respondents agreed: Local vineyards should remain Oregon-owned and quality is the most important factor when determining where to eat or buy groceries.


Read more...

Podcast: Turn Things Around with David Marquet

Contributed Blogs
Friday, October 17, 2014
davidmarquet thumbBY TOM COX | OB BLOGGER

How can you move from a command-and-control leadership model to one of true empowerment and accountability? David Marquet did, and he took notes along the way.


Read more...

Grape Expectations

October 2014
Thursday, September 25, 2014
BY HANNAH WALLACE

Well-financed outsiders from France and California are buying up vineyards and wineries in the Willamette Valley.


Read more...

A Good Leap Forward

September 2014
Wednesday, August 27, 2014
BY AMY MILSHTEIN

Agriculture businesses ramp up to meet international demand as workforce and succession challenges loom.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS