Home Back Issues December 2008 Politics beat bucks in ballot measures battle

Politics beat bucks in ballot measures battle

| Print |  Email
Archives - December 2008
Monday, December 01, 2008

STATEWIDE As the dust settled following November’s election, Oregon taxpayers found themselves on the line for a relatively small price tag for ballot measures. Measure 57, which increased prison sentences and a drug treatment programs, will cost $268 million over the next four years. The combined cost of the eight measures that failed, on the other hand, would have been at least $1.7 billion over the next few years.

Surprisingly, big price tags aren’t what push the majority of Oregonians to vote for or against a measure. Voters who take the time to read about the cost of a measure in an election aren’t insignificant, but they’re still not large enough to make a difference in the final tally, according to Oregon State University political scientist Bill Lunch. What matters is politics: who supports or opposes a measure and how persuasive their arguments are. Sometimes cost figures into that, and sometimes it doesn’t.

“If there isn’t a campaign against a measure, almost anything can pass — ballot measure titles normally sound positive,” Lunch says. “The key to a defeat is the presence of groups who are willing to run a campaign against it.”

And this year there were plenty of groups willing to do exactly that. According to post- election analysis, union organizations spent at least $14 million successfully fighting seven different measures. But it was only the campaign against Measure 61 and its billion-dollar price tag to build new prisons, say Lunch, where cost was a significant part of the opposition’s argument to voters.                    

ABRAHAM HYATT


Have an opinion? E-mail This e-mail address is being protected from spambots. You need JavaScript enabled to view it

 

 

More Articles

Two Sides of the Coin

Contributed Blogs
Wednesday, October 22, 2014
22 twosidesBY JASON NORRIS

Historically, when the leaves fall, so do the markets. This year, earnings, Europe, energy and Ebola have in common? Beyond alliteration, they are four factors that the investors are pointing to for this year’s seasonal volatility.


Read more...

Fly Zone

November/December 2014
Wednesday, October 22, 2014
BY JOE ROJAS-BURKE

The black soldier fly’s larvae are among the most ravenous and least picky eaters on earth.


Read more...

Woman of Steel

November/December 2014
Wednesday, October 22, 2014
BY LINDA BAKER

Tamara Lundgren tackles the challenges—without getting trampled.


Read more...

Books Rule

October 2014
Thursday, September 25, 2014
BY JON BELL

Powell's stays relevant in the digital age.


Read more...

Gone Fishing

October 2014
Thursday, September 25, 2014
BY LORI TOBIAS

Business has been good to Laura Anderson, leading some to suggest she must be awfully lucky to find such success in a business notorious for failure. But luck’s had little to do with it.


Read more...

100 Best Nonprofits announced

News
Thursday, October 02, 2014

100NP14logo4WebOregon Business magazine has named the sixth annual 100 Best Nonprofits to Work for in Oregon.


Read more...

Launch

October 2014
Thursday, September 25, 2014
BY JESSICA RIDGWAY

October's Launch article features Soul Kitchen, Easy Company and Slick's Big Time BBQ.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS