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What I'm Reading

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Articles - July/August 2014
Friday, July 11, 2014
Article Index
What I'm Reading
Marvin A. Kaiser

whatimreading-Aric-016Aric Wood
CEO, XPLANE

Wood is passionate about the creative intricacies and ingenuity that go into driving positive change. “I read to stimulate new ideas and challenge my existing ideas,” he says. “Books are like travel in their ability to broaden your mind. They challenge you to grow.”

whatimreading-Lehrer Imagine hres 

Imagine: How Creativity Works
By Jonah Lehrer

“Creativity isn’t a fixed attribute, like height or IQ. It’s a skill that can be sharpened and directed over time. I challenge anyone who thinks they can’t be creative to read Wired columnist Jonah Lehrer’s book, where he explores the science behind creativity, demystifies it as a process that anyone in any role can develop and hone, and excites us with the promise of how creativity can be leveraged at all levels of society to drive change and innovation.”

 
whatimreading-theideafactory 300dpi   

The Idea Factory: Bell Labs and the Great Age of American Innovation
By Jon Gertner

“Apple didn’t create FaceTime, and Google wasn’t the first company to drive innovation by allowing workers to spend up to 20% of their time on independent projects they were interested in developing. Bell Labs, the independent R&D arm of AT&T, was for over six decades of the last century the preeminent innovation factory of its time, inventing the transistor, cellular technologies and, yes, even revealing its ‘Picturephone’ in 1964 that now we take for granted on our iPhones. Its magic was the environment and network of thinkers created specifically to foster innovation, and its innovations outlined in this book are a remarkable sourcebook of inspiration for individuals and organizations today.”



 

More Articles

Podcast: Turn Things Around with David Marquet

Contributed Blogs
Friday, October 17, 2014
davidmarquet thumbBY TOM COX | OB BLOGGER

How can you move from a command-and-control leadership model to one of true empowerment and accountability? David Marquet did, and he took notes along the way.


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A Complex Portrait: Immigration, Jobs and the Economy

November/December 2014
Wednesday, October 22, 2014
BY JOE ROJAS-BURKE & KIM MOORE

Oregon Business reports on the visa squeeze, the skills gap and foreign-born residents who are revitalizing rural Oregon.


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100 Best Nonprofits to Work for in Oregon [VIDEO]

News
Thursday, October 02, 2014

Screen shot 2014-10-02 at 11.17.21 AMMore than 5,500 employees from 180 organizations throughout the state participated in the 100 Best Nonprofits to Work for in Oregon project.


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Election Season

November/December 2014
Wednesday, October 22, 2014

We didn’t intend this issue to have an election season theme. But politics has a way of seeping into the cracks and fissures.


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Revenge Forestry

November/December 2014
Tuesday, October 14, 2014
BY JONATHAN FROCHTZWAJG

A flare-up in the Elliott Forest raises questions about détente in Oregon’s timber wars.


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Gone Girl

News
Monday, September 29, 2014
roundup-logo-thumb-14BY LINDA BAKER | OB EDITOR

Wehby disappears, Kitzhaber fails to disclose and Seattle gets bike share before Portland.


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Healthcare pullback

News
Thursday, November 20, 2014
112014-boehnercare-thumbBY JASON NORRIS | OB CONTRIBUTOR

Each month for Oregon Business, we assess factors that are shaping current capital market activity—and what they mean to investors. Here we take a look at two major developments regarding possible rollbacks of the Affordable Care Act (ACA).


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