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What I'm Reading

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Articles - July/August 2014
Friday, July 11, 2014
Article Index
What I'm Reading
Marvin A. Kaiser

whatimreading-Aric-016Aric Wood
CEO, XPLANE

Wood is passionate about the creative intricacies and ingenuity that go into driving positive change. “I read to stimulate new ideas and challenge my existing ideas,” he says. “Books are like travel in their ability to broaden your mind. They challenge you to grow.”

whatimreading-Lehrer Imagine hres 

Imagine: How Creativity Works
By Jonah Lehrer

“Creativity isn’t a fixed attribute, like height or IQ. It’s a skill that can be sharpened and directed over time. I challenge anyone who thinks they can’t be creative to read Wired columnist Jonah Lehrer’s book, where he explores the science behind creativity, demystifies it as a process that anyone in any role can develop and hone, and excites us with the promise of how creativity can be leveraged at all levels of society to drive change and innovation.”

 
whatimreading-theideafactory 300dpi   

The Idea Factory: Bell Labs and the Great Age of American Innovation
By Jon Gertner

“Apple didn’t create FaceTime, and Google wasn’t the first company to drive innovation by allowing workers to spend up to 20% of their time on independent projects they were interested in developing. Bell Labs, the independent R&D arm of AT&T, was for over six decades of the last century the preeminent innovation factory of its time, inventing the transistor, cellular technologies and, yes, even revealing its ‘Picturephone’ in 1964 that now we take for granted on our iPhones. Its magic was the environment and network of thinkers created specifically to foster innovation, and its innovations outlined in this book are a remarkable sourcebook of inspiration for individuals and organizations today.”



 

More Articles

OB Video: Building trade ties with the EU

News
Monday, June 16, 2014
BritEmbCampionBY KIM MOORE | OB RESEARCH EDITOR

The Oregon economy could get a boost from a new trade agreement being negotiated between the U.S. and the European Union.


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Oversight? Or gaming the system?

News
Monday, July 14, 2014
AmazonBY VIVIAN MCINERNY | OB BLOGGER

Some people think Amazon’s winking eye logo is starting to look like a hoodwink.


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Risks & rewards of owning triple net investments

Contributed Blogs
Thursday, July 24, 2014
NNNinvestmentBY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR

With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.


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The global challenge

News
Friday, June 27, 2014
062714 thumb globalmarketBY JASON NORRIS | OB BLOGGER

Over the last several months we have seen a wave of cross-border acquisitions, primarily U.S.-based companies looking to purchase non-U.S.-based companies. There are a few reasons for this, but the main culprit is the U.S. corporate tax system. The United States has one of the highest corporate tax rates in the world.


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Blips and trends in the housing market

News
Thursday, June 26, 2014
062614 thumb realestateBY ERIC FRUTS | OB BLOGGER

Last year, the housing market in Oregon—and the U.S. as a whole—was blasting off. The Case-Shiller index of home prices ended the year 13% higher than at the beginning of the year. But, was last year a blip, or a trend?


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South Waterfront's revenge

News
Thursday, July 24, 2014
MoodyAveBY LINDA BAKER | OB EDITOR

Remember the naysayers?  Those who called the South Waterfront aerial tram a boondoggle?  Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?


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Updated: Disrupting innovation

News
Tuesday, July 08, 2014
070814 thumb disputive-innovationBY LINDA BAKER  | OB EDITOR

The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation  — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment. 

Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.


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