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|Articles - June 2014|
|Thursday, May 29, 2014|
Page 1 of 3
BY KIM MOORE
OB: How has the economic recovery affected your lending strategy?
RC: After the downturn, consumer loan demand decreased. Now that the economy has recovered, we have seen the pent-up demand by consumers lead to a robust recovery in the auto-loan industry. Our auto portfolio increased by 71% last year. We also saw an increase in homeowner refinances, but that seems to be slowing a bit. With real estate values once again moving in a positive direction and with rates still relatively low, we have turned our focus toward the purchase market for mortgage loans.
OB: Are more businesses coming to you for loans because of the economic recovery?
RC: Yes. Our commercial-loan portfolio grew 41% last year. During the downturn, as commercial banks backed away from the market, we experienced an increase in demand for commercial lending and are still seeing robust activity. Predominantly, we are a commercial real estate lender; however, we are looking at additional opportunities to better serve the small-business community.
OB: How do you distinguish yourself from other financial institutions?
RC: Our biggest challenge isn’t differentiating from other credit unions — it’s simply creating awareness of credit unions in general. There is still an education gap as to what credit unions are and what services we provide. When we are trying to distinguish Advantis, we like to rely on the fact that we have served the Portland area for more than 85 years, are stable, are financially sound and are consistently rated as a best value for consumers.
OB: Why do you think there is not much public awareness of credit unions?
RC: Nationally, there have been efforts to increase public awareness of credit unions. However, we still have work to do. I think of how the “Got Milk?” campaign raised awareness of the benefits of milk, and I think the credit union industry could benefit from the same type of campaign. The overall message of credit unions formed as cooperatives and returning earnings to members in the form of lower fees and better interest rates is a positive one.
OB: Credit unions still represent a small section of the financial services sector. Do you see any potential for future growth?
RC: There is significant opportunity for growth, particularly as consumers are looking for other options and a better value after the financial crisis. However, the nature of our cooperative model puts a restriction on our growth. Credit unions must maintain appropriated levels of capital and can only increase capital through earnings. This restriction is both a plus and a minus, as it ensures financial stability but limits how quickly we can grow.
Friday, June 27, 2014
BY JASON NORRIS | OB BLOGGER
Over the last several months we have seen a wave of cross-border acquisitions, primarily U.S.-based companies looking to purchase non-U.S.-based companies. There are a few reasons for this, but the main culprit is the U.S. corporate tax system. The United States has one of the highest corporate tax rates in the world.
Friday, June 06, 2014
BY KATIE AUSBURGER | OB GUEST CONTRIBUTOR
How to build a hipster-friendly work environment.
Friday, June 13, 2014
BY CLIFF HOCKLEY | OB GUEST BLOGGER
This article summarizes the key considerations a building owner must keep in mind when thinking about leasing to a medical marijuana dispensary.
Thursday, July 24, 2014
BY LINDA BAKER | OB EDITOR
Remember the naysayers? Those who called the South Waterfront aerial tram a boondoggle? Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?
Monday, July 07, 2014
BY TOM COX | OB BLOGGER
Named after the 2010 experiment by Thomas Ryan, "Robin Sages" are fake social media profiles designed to encourage linking and divulging valuable information.
Thursday, June 05, 2014
BY HANNAH WALLACE | OB BLOGGER
What does it take to launch and run one of these mobile food businesses?
Tuesday, July 01, 2014
BY HANNAH WALLACE | OB BLOGGER
Demand for organic food continues to soar: Last year, sales of organic food rose to $32.3 billion — up 10% from 2012. In Oregon, organic produce wholesaler Organically Grown Co. has been championing organic growing methods for four decades.
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Vigilant enters a New Year with a new president.
How George Fox has become one of Oregon's largest private universities.
Forest Grove sees growth in the burgeoning food and beverage scene.
Lane Powell Shareholder Susan K. Eggum has been elected as vice chair of programs and projects for the International Association of Defense Counsel’s (IADC’s) Employment Law Committee.
Geffen Mesher is saddened to announce the passing of long-time shareholder, Tom “Mike” Anderson, who died on July 10, 2014, from liver disease diagnosed after recent heart surgery. He was 55 years old.
Fifteen Lane Powell attorneys have been named 2014 “Oregon Super Lawyers,” and another five attorneys have been named as “Oregon Rising Stars” by Super Lawyers magazine.