|| Print ||
|Articles - June 2014|
|Thursday, May 29, 2014|
Page 6 of 6
LESSON 5: No disruption.
Some of the biggest corporate success stories in recent years have involved disruptive technology — from Amazon.com’s shakeup of book publishing to Airbnb’s sharing-economy innovations. But if “disruption” is a hot topic at business schools and in many industry sectors, the mainstream rhetoric around green business policy is decidedly incremental. In Oregon today, business leadership is driving green policy as never before — but by betting less on a great leap forward than on a slow build.
Not surprisingly, the business and political leaders we talked to say going green makes economic sense. Cutting waste cuts costs and can boost the bottom line, consumers are rewarding businesses that adopt environmental policies, and sustainable practices can help employers with recruitment and retention of highly skilled workers. In short, market forces are spurring businesses to go green without the cudgel of regulation. A few decades ago, businesses and environmentalists often seemed locked in permanent opposition, but today many businesses are siding with eco-warriors — and asking sustainability experts for help.
No bold proclamations or unified policy prescriptions emerged from our interviews, although Gov. Kitzhaber came close. “A green economy means that we are not spending our children’s natural capital — their lands, waters and clean air — and that our economy is operating on a long-term sustainable basis,” he says. “Oregon businesses already lead on so many fronts in the sustainable economy. The business community can and should lead on these issues, as there is a major competitive opportunity here, and the state should look for ways to support these efforts.” Gov. Kitzhaber says the state should “accelerate the transition to a sustainable clean economy.” He supports a state law passed in 2009 aimed at improving access to alternatives to gasoline. And he’s called for a number of studies and examinations into environmental challenges facing the state’s farmers and foresters.
Mayor Hales says Portland’s urban planning is guiding environmental business decisions, but he’d like more funding. Gottfredson says the University of Oregon is a leader in sustainability — and he wants more state money too. In the business community, Deckert, McDonough, Lee, Ford and Newberry prefer to highlight the ways many companies are already making sustainable choices, and shy away from talk of legislation. Finding the right incentives could spur more companies to go green, Barrow says, but it’s hard to agree on just what those incentives should look like.
So as environmentalists seek action, as policymakers proclaim the value of green business but hesitate to act aggressively, Oregon businesses continue to explore the bottom-line benefits of going green. The leaders we interviewed aren’t trying to disrupt the market — yet market-driven decision makers continue to crowd Green Bag Lunch events. Bit by bit, Oregon businesses are cutting waste and energy, developing clean-tech and alternative-energy innovations, and changing the status quo.
“Not to diminish politicians,” says PGE’s Piro, “But politicians work on policy; real companies work on real problems.”
Monday, July 06, 2015
Picking a business partner is not much different than choosing a spouse or life partner, and the business break-up can be as heart-wrenching and costly as divorce.
Monday, July 13, 2015
BY KIM MOORE | PHOTOS BY JASON E. KAPLAN
A New York floral and gift business takes on the iconic Harry & David brand.
Thursday, August 13, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
Portland-based startup ImpactFlow recently announced a $5.7 million funding round. CEO and co-founder Tyler Foreman talks about matching businesses with nonprofits, his time at Intel and the changing face of philanthropy.
Thursday, August 27, 2015
BY LINDA BAKER
How do you put a baby on the cover of a business magazine without it looking too cutesy?
Thursday, August 20, 2015
Which of the following would be most effective in reducing the cost of operating a public university in Oregon?
Thursday, August 20, 2015
BY JACOB PALMER
Ask any college student: Textbook prices have skyrocketed out of control. Online education startup Lumen Learning aims to bring them down to earth.
Monday, July 13, 2015
BY SAM BLACKMAN
Storyteller-in-chief with the CEO and co-founder of Elemental Technologies.
|Child care challenge|
|Is there life beyond Reed?|
|Back to School|
|Apple's next new product event: Sept. 9|
|Washington meat producer recalls pork|
|Ninkasi grows to NY|
|Eco challenges facing Oregon|
|Adidas produces special shoe for upcoming Timbers/Sounders match|
|Intel invests $60M in drone company|
|Congestion should be expected|
Yesterday, a divided National Labor Relations Board dropped another hammer on the employer community. In a long-awaited and much debated move, the Board jettisoned the decades old standard for determining when two independent businesses should be considered joint employers of an individual worker for collective bargaining purposes.
Transforming the culture of Oregon’s educational leadership.
The Board dismissed a petition related to efforts to unionize the Northwestern University football team.
Oregon Sick Leave is here, and changes to the federal white-collar worker regulations are on the way. This workshop will prepare you for both. We invite you to participate in an interactive discussion on how to start planning now for the future impact on your operations and finances.
Presented by OEN + CENTRL + YESpdx.
This Roundtable will cover numerous issues under the employer "shared responsibility" rules of the Affordable Care Act, including how to track the "full-time" status of variable-hour employees, temporary or seasonal employees, and employees who experience a change in status or a break in service. Additionally, we will provide a brief overview of Code sections 6055 and 6056, which require most mid-sized and large employers to submit their first information reports to the IRS in early 2016 regarding the health insurance coverage being offered to employees. We invite you to participate in an interactive discussion on how to prepare for the future impact of the shared responsibility rules on your operations and finances.