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|Articles - June 2014|
|Thursday, May 29, 2014|
BY MIKE GREEN
Men get haircuts too. The $20 billion U.S. hair-care services industry is overwhelmingly focused on women. Of its 86,000 brick-and-mortar establishments, 82,000 are beauty salons. Projected growth of the industry worldwide in 2014 is as high as 8.5%. But part of that growth curve in the U.S. is due to the rise in sales of men’s grooming products and the success of the 4,000 barbershops catering to men and families.
Everything old is new. Many of these barbershops offer a modern-day spin on the old-fashioned barbershop experience. The Barbers, for example, a franchise operation with 15 locations in the Portland metro area, offers old-style barber chairs, shoulder massages and hot-lather neck shaves, along with flat-screen televisions and a sports-theme decor. Catering to Gen X, Y and Z, the Bishops Barbershop chain offers an edgy atmosphere tailored to the various communities of its dozen Oregon shops. On the other end of the spectrum, the Modern Man is a wood-toned environment with three locations in greater Portland that hearken back to the era of the gentlemen-only clubs of the early 20th century.
Riding the wave. Then there are the hundreds of barbershops that have been around since before the trend hit. A case in point is the Flat Top, a family-operated barbershop that opened in 1993. Co-owner Terri Diaz learned the trade from her barber father in the ’80s, cutting mullets and other dramatic long-haired styles. Like many women, she focused first on being a stylist so she could ride the wave toward high-end salons. “For a while everyone wanted to be a hair stylist, not a barber,” Diaz says. “But it’s coming back again. Here I am doing exactly what my dad did.”
Niche marketing. To celebrate the Flat Top’s 20th anniversary, the Diazes upgraded the decor to Hollywood nostalgia. Refurbished old barber chairs that were used to cut the hair of Hollywood stars in Los Angeles are surrounded by black-and-white photos of icons from a bygone era that cover the walls. The shop itself caters to students from nearby Southern Oregon University and customers visitng for the Oregon Shakespeare Festival, where actors of varying ethnic backgrounds have discovered the shop’s reputation for cutting ethnic hair. As Southern Oregon becomes more diverse, the shop has attracted customers from Grants Pass, Roseburg and Klamath Falls, says co-owner Mike Diaz, Terri’s husband.
There’s no school like old school. In 2012 Mike and Terri’s oldest son, Brandon, and their son-in-law, Pablo Villa, teamed up to open a second-generation shop, The Fella’s Barber Shop. A younger son, Chris, works at the Flat Top. “They are not producing barbers anymore,” Mike says, lamenting the closure of barber schools across the country. “How can enough men go to a place they call a ‘beauty school’ to get the training they need to cut men’s hair? My sons are third-generation barbers. They get the training from us.”
Thursday, October 01, 2015
PHOTOS BY JASON E. KAPLAN
Images from the big 2015 celebration of worker-friendly organizations that make a difference.
Wednesday, September 30, 2015
Oregon Business magazine has named the seventh annual 100 Best Nonprofits to Work for in Oregon. The rankings were revealed Wednesday night during an awards dinner at the Sentinel Hotel in Portland.
Monday, September 28, 2015
BY BEN DEJARNETTE
Controversial track star Nick Symmonds is leveraging his celebrity to grow a performance chewing-gum brand. Fans hail his marketing ploys as genius. Critics dub them shameless.
Wednesday, September 30, 2015
The refugee crisis has put immigration and border issues on the front burner, in Europe and at home. In Oregon, attitudes toward illegal immigration haven’t changed dramatically since 2006.
Wednesday, August 26, 2015
BY LINDA BAKER
A new co-working model disrupts office sharing, child care and work-life balance as we know it.
Thursday, August 13, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
Portland-based startup ImpactFlow recently announced a $5.7 million funding round. CEO and co-founder Tyler Foreman talks about matching businesses with nonprofits, his time at Intel and the changing face of philanthropy.
Wednesday, September 30, 2015
BY LINDA BAKER | EDITOR
The media coverage about Pope Francis must have put me in a Biblical frame of mind. Because after touring the latest phase of the South Waterfront development, a mind boggling 1.5 million square feet of office and retail space that will spring up north of the aerial tram over the next few years, I couldn’t stop thinking about the massive project as a modern day creation story.
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Hans N. Hugglerhas joined Lane Powell as an Attorney in the Litigation Practice Group, where he will focus his practice on complex litigation.
Over 300 attendees will gather to learn from 50+ regional leaders pushing the sustainability needle forward. GoGreen Portland offers a distinct platform of bringing people together across industries and sectors to build viable networks and cross-pollinate best practices throughout the regional business community.
Are you planning a meeting, party, gala, fundraiser, holiday party, golf tournament, retirement party, team building or birthday? You won’t want to miss this show to get hundreds of great ideas!