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|Articles - June 2014|
|Thursday, May 29, 2014|
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BY JESSICA RIDGWAY
Company: Works Electric
Brad Baker, CEO and co-founder of Works Electric, is a good husband. His wife, an OHSU employee, sought a more efficient way to commute up Marquam “Pill” Hill, so she asked Baker to build a transportation solution. It needed “to fit in a house and be safe, but also be powerful enough and sturdy enough to do the duty every day,” says 32-year-old Baker, a former engineer at General Motors. Thus was born the Rover, a portable electric scooter that is “pretty sweet looking,” Baker says, “something I wouldn’t be self-conscious riding.”
Funded out of pocket, Works Electric now manufactures electric scooters and customizable motorcycles at its Portland workshop. “I work closely with the customers,” Baker says. “They tell me how powerful they want the [motorcycle] to be, how fast they want it to go and what they want it to look like, and we do it.”
The company launched at a propitious time. “There has been extreme growth in the adoption of e-bikes recently,” says Baker, who so far has sold more than 30 scooters. But the product isn’t cheap; the Rover costs $4,950, and the Rover BR, with a few more bells and whistles, has a base price of $5,750. “We really have to put a lot of work into changing people’s habits and getting them to commit to something like this,” Baker says.
What’s next? Works Electric is targeting commercial activity: tourist resorts, rental businesses and private security agencies. The company also plans to release two new models this summer: a light, off-road version and one for “repeated heavy use,” Baker says.
Thursday, December 18, 2014
BY MEGHAN NOLT
VIDEO: Under the radar — complete with a soda counter, the traditional Paulsen's Pharmacy looks to compete with big box retailers.
Thursday, December 04, 2014
BY DEBRA RINGOLD | OP-ED CONTRIBUTOR
How important are institutional and/or program evaluations provided by third parties in selecting a college or university program?
Thursday, December 18, 2014
2014 was a year of wild contradictions, fast-paced growth and unexpected revelations.
Thursday, December 11, 2014
By MEGHAN NOLT
VIDEO: Revamping a Classic — an iconic eatery stays relevant in a changing marketplace.
Friday, December 12, 2014
BY LINDA BAKER
Studying ground-running birds, a group that ranks among nature's speediest and most agile bipedal runners, to build a faster robot.
Saturday, December 13, 2014
Checking in with the managing director of Arnerich Massena.
Monday, January 26, 2015
BY AMY MILSHTEIN | PHOTOS BY JASON E. KAPLAN
The Jade International District, already Portland's center of Asian life, is poised for rejuvenation. Where does that leave the westside's historic Chinatown?
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