|| Print ||
|Articles - April 2014|
|Thursday, March 27, 2014|
Page 3 of 4
From 2006 through 2008, Portland’s bike-related industry grew by 38%, contributing $90 million annually, according to a study by Alta Planning + Design. Six years later, the industry contributes more than $100 million per year, with a new crop of businesses helping fuel growth.
Back at South Waterfront, Go By Bike owner Kiel Johnson points out that his business exists at a rare transportation hub: Automobiles, street cars and buses circle the block; pedestrians approach via the Gibbs Street Bridge; a tram whisks commuters up and down the hill; and more than 500 bicycles arrive every day. But Johnson’s close relationship with OHSU, and his plans to grow beyond South Waterfront, highlight another kind of hub that’s emerged in Portland over the past half decade. The city’s entrepreneurial culture is turning Portland into an innovation center for bike-related enterprises.
Go By Bike addresses a specific need. OHSU’s chronic shortage of auto parking requires a 25-person staff, which oversees assigned spaces, parking badges and other transportation issues. As the hospital and medical school system grow, OHSU is trying to encourage more people to take the bus, carpool or bike to work.
When Portland’s aerial tram connected OHSU’s waterfront campus with its top-of-the-hill offices, bike-commuting rates climbed, says John Landolfe, transportation options coordinator. Riders unwilling to trek uphill to the older campus were happy to ride to a lower elevation and then catch the tram up the hill to work. But soon the tram became overcrowded with bikes.
“We needed a way to convince people to park at the bottom of the tram,” Landolfe says. “I found myself asking, how is it that we have a hundred bike shops across Portland, and there’s no bike valet?” Today, 180 riders check their bikes at the base of the tram each day year-round — closer to 300 during peak summer months. Johnson supplements Go By Bike’s OHSU subsidy with bike rentals and repairs, business lines that now contribute about a third of the company’s revenue. Johnson is also developing a proposal for valet service during Trail Blazers’ basketball games. Andersen says he plans to ask Johnson to explore valet service at the Lloyd District development as well.
Go By Bike offers evidence that Portland’s bike economy is about more than just selling bicycles and parts. It’s about supporting a population that increasingly uses bikes as transportation. And as these businesses blossom, they are feeding a growing industry niche that sells to locals, tourists and clients beyond the region, says Kyle Kautz, co-owner of PDX Pedicab.
“We joke that there’s a capitalist bike co-op,” laughs Kautz. “A lot of us try to partner with as many small local businesses as possible.” Kautz took charge at PDX Pedicab in 2009, two years after the business began shuttling downtown drinkers from bar to bar. Local enthusiasm for bicycles brought in enough fares to pay the bills, but Kautz thought he could do better by marketing to tourists.
“Portland is such a beer area, we thought, ‘Let’s do beer by bike,’” he says. “You can’t ride while drunk, so we’ll do it for you.” PDX Pedicab has now developed 10 official tours and experiences, some centered on food and drink, others that take visitors to scenic destinations around town. “Bikes are a big thing in the city, and tourists love it.”
That focus on tourism dollars has transformed PDX Pedicab into a company that’s “exponentially more successful than we were several years ago,” says Kautz, who is preparing a trial expansion into Seaside this summer.
“The city’s goal is to get 25% of all trips made by bicycle in 2030,” says Johnson. “Right now it’s about 6% or 7%. If you’re thinking about starting a bike business, you have a market that’s going to grow three times or more.”
Thursday, March 19, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
There are 278 companies licensed to operate as brewery, according to the Oregon Liquor Control Commission. Here are three new beer-making hubs slated to open soon.
Thursday, March 19, 2015
BY DAN COOK | Photos by Jason E. Kaplan
An alliance of developers, academics and timber industry executives wants to position Oregon as a front runner in the glamorous new world of wooden skyscrapers.
Friday, March 13, 2015
BY JACOB PALMER | OB DIGITAL NEWS EDITOR
Ten startups have secured venture capital, angel or seed funding in 2015.
Friday, March 27, 2015
BY AMY MILSHTEIN
Damian Smith bets on changing himself — and Portland — through consulting.
Wednesday, April 15, 2015
BY GARY CONKLING | GUEST BLOGGER
Avoiding a crisis is a great way to burnish your reputation, increase brand loyalty and become a market leader.
Friday, March 27, 2015
BY ROBERT MULLIN
A new energy-sharing agreement sparks concerns about independence and collaboration in the region's utility industry.
Friday, February 20, 2015
BY JOE CORTRIGHT | OB CONTRIBUTOR
"Shipping containers to Portland is like waiting for a bus that travels once a day."
|Bike Chic: 7 stylish options for cyclists|
|Beam Me Up|
|Get on the bus!|
|Emperor of the Sea|
|Epitaph for a Boondoggle|
|WikiLeaks allows visitors to search database of hacked Sony documents|
|VW recalls minivans with Chrysler-made ignitions|
|Netflix adds subscribers at record pace|
|EU charges Google with antitrust claims|
|Tech industry urges Congress for protection on patents|
|Is your job the best?|
|Value of college degree increasing|
A new report highlights how Oregon bankers are giving back to their communities.
Since 1932 Tidewater Transportation & Terminals (operating as Tidewater Barge Lines and Tidewater Terminal Company) has operated a multicommodity transportation and terminal company based in Vancouver, Washington. The friendly expression on the company’s shipping containers reflects the attitude of about 330 safety and community-conscious employees but belies how complicated the barge business really is.
The Port of The Dalles has run marine facilities since the 1930s, but they are part of a larger mission to strengthen the local economy. They focus on regional economic development with a strong bent toward adding good-paying jobs in high tech, manufacturing and other industries.
Providing attendees with unique taste of the Northwest Reception.
CFM Strategic Communications turns 25 this year and is celebrating with a revamped website, special events for firm alumni and clients, a special-label wine and a list of 25 stories about its client work over the past quarter century.
The Atkinson Graduate School of Management at Willamette University has maintained its business accreditation by AACSB International—The Association to Advance Collegiate Schools of Business.