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|Articles - April 2014|
|Thursday, March 27, 2014|
BY LINDA BAKER
A legacy brand. Geo. S. Bush is steeped in some pretty impressive history. One of the oldest freight-forwarders and customs brokers in the country, the Portland-based firm was founded in 1888 — and issued the 38th customs brokers license in the United States. “Our CHB license number is 38,” says president Brian Welsh. “There are a few companies out there that have a number that is less than 38, but not many.” In the 1970s, small, regional brokers such as Geo. S. Bush dotted the Portland landscape; only a handful exist today. Instead, large multinational corporations — FedEx, Expeditors International of Washington, Deutsche Post — dominate the freight-forwarding and logistics industry. “They are our biggest challenge,” Welsh says.
Old-fashioned values. To stay competitive, Geo. S. Bush focuses on customer service — not market share. “The goal is to accommodate our clients’ businesses as opposed to funneling our clients’ businesses into a predetermined process.” He cites an example: About 40% of the company’s business comes through the Port of Portland. “The product is unloaded in the container and put in a 53-foot trailer that goes back to the Midwest, potentially by rail,” Welsh says. It then goes to either a handful of stores or to another distribution center — and a customer might ask Geo. S. Bush to track the cost of each move along the way on a per-unit basis. “That’s something we can accommodate but that not a lot of brokers or forwarders are doing a lot of.” With a staff of 48, Welsh observes, Geo. S. Bush is small but nimble, handling an average of 300 import and export customers per year.
A regulatory age. Geo. S. Bush streamlines the process of shipping goods by clearing products through various government agencies: Customs and Border Protection, the Food and Drug Administration and the Consumer Product Safety Commission, among others. Ramped-up security has led to a corresponding increase in the documentation required by those agencies — and in growth opportunities for Geo. S. Bush. Programs such as the Customs Trade Partnership Against Terrorism, and Importer Security Filing “will continue to evolve and be part of our future,” Welsh says. He singled out the Importer Self-Assessment, in which the importer is allowed to self-police via internal audits — an electronic service offered by Geo. S. Bush. New regulations are also springing up around the importation of food products, Welsh says. “All these programs continue to evolve as international trade continues to increase.”
The more things change … Automation, free-trade agreements, industry consolidation — Geo. S. Bush is buffeted by economic change. But for Welsh, at least, the attractions of the business haven’t altered much since he came on board in 1997. “What I like about international trade is the constant dealings with different cultures and different countries, and understanding how culture plays into business,” he says. Despite the “constant threat” posed by multinationals, Geo. S. Bush is on solid footing, he adds. Declining to reveal revenues, Welsh says the company, which moved to new offices in the Lloyd District this past spring, has recovered losses incurred during the recession and is now on a “nice” growth curve. “There is a certain amount of loyalty in the marketplace that you don’t take for granted; you earn [it]. But when you have earned it, you get to bear the fruits.”
Wednesday, July 09, 2014
BY LINDA BAKER | OB EDITOR
Scott Kveton, the CEO of Urban Airship is taking a leave of absence from the company. As the story continues to unfold, here’s our perspective on a few of the key players.
Friday, July 18, 2014
BY JASON NORRIS | OB GUEST CONTRIBUTOR
Back in May, we shared a common Wall Street quote about investing, “Sell in May and go away.” Fast forward to July and the most common question we have been getting from clients is, “When is the market pullback going to occur?”
Wednesday, July 02, 2014
BY JESSICA RIDGWAY | OB WEB EDITOR
Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.
Thursday, June 05, 2014
BY HANNAH WALLACE | OB BLOGGER
What does it take to launch and run one of these mobile food businesses?
Thursday, July 03, 2014
BY TED AUSTIN & MIKE BAELE | GUEST CONTRIBUTORS
The Office of Economic Analysis announced that Oregon is currently enjoying the strongest job growth since 2006. While this resurgence has been welcome, the lingering effects of the 2008 “Great Recession” continues to affect Oregon businesses, especially with regard to estate planning and business succession.
Monday, June 30, 2014
Oregon Business magazine won two silver awards for excellence in writing in the National American Society of Business Publication Editors Western region competition.
Monday, July 14, 2014
BY VIVIAN MCINERNY | OB BLOGGER
Some people think Amazon’s winking eye logo is starting to look like a hoodwink.
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Vigilant enters a New Year with a new president.
How George Fox has become one of Oregon's largest private universities.
Forest Grove sees growth in the burgeoning food and beverage scene.
Lane Powell Shareholder Susan K. Eggum has been elected as vice chair of programs and projects for the International Association of Defense Counsel’s (IADC’s) Employment Law Committee.
Geffen Mesher is saddened to announce the passing of long-time shareholder, Tom “Mike” Anderson, who died on July 10, 2014, from liver disease diagnosed after recent heart surgery. He was 55 years old.
Fifteen Lane Powell attorneys have been named 2014 “Oregon Super Lawyers,” and another five attorneys have been named as “Oregon Rising Stars” by Super Lawyers magazine.