|| Print ||
|Articles - January 2014|
|Monday, December 09, 2013|
Page 4 of 5
The sharing economy
Robbins, Scherer, Oborne and Solur work in completely different industries. But there are several threads connecting their thinking about the future. First, an array of new technologies — and generational changes — are deconstructing formerly top-down organizations and companies. Along with global environmental and economic transformation, mobile devices and social-networking platforms are also catalyzing innovative business models organized around connection and convergence.
“Most of us here are digital immigrants: people born before computers,” says Solur, speaking to the New Relic crowd. “Our kids are digital natives.”
Solur references a TED Talk claiming the Earth’s carrying capacity will top off at 10 billion people. “We are moving toward a world where sharing of resources is absolutely necessary.” To store data, companies used to purchase large servers; today, they can lease processing power with Amazon. Instead of checking into hotels, a growing number of travelers use Airbnb to rent owner-occupied rooms.
“We are moving,” Solur says, “into an economy of digital hippies.”
On a rainy Friday morning, I met with Steve Gutmann, an entrepreneur who fits easily into the digital flower child category. The former head of business development at Getaround, the peer-to-peer car-sharing outfit, Gutmann recently launched Red Truck, an e-commerce startup. He also rents out his driveway, currently to a New York transplant who doesn’t want to pay for parking in the Pearl District.
“Innovation happens when there is technological change and accelerates when there is economic disruption,” Guttman tells me. “People are looking for new ways to make money, and everybody becomes an entrepreneur.” Gutmann admits to having a short attention span. “My wife rolls her eyes: ‘Honey, you’re always off to something new.’ But to me it’s clear that business as usual is 90 miles an hour down a dead-end street. Why would I want to get a job doing something that is not disruptive? Then you’re on the Titanic.”
It’s an apt metaphor for a transportation guru. Rising gas costs, bike commuting and declining numbers of teens getting driver’s licenses are already changing the urban-transport game. The next stage, says Gutmann, is the merging of car sharing with driverless technology, pioneered by Google and expected to show up on city streets in the next five years.
People tend to think of driverless technology as an add-on to personal cars, Guttman says. But what’s more likely is that city dwellers will view this technology as a service, like calling for a taxi. Gutmann predicts that car sharing company Car2Go, for example, will eventually offer the door-to-door mobility of driverless car travel.
“Instead of walking down the street to get a Car2Go, you’re just going to call it,” Gutmann says. He leans across the table, eyes sparkling. “Here’s the really disruptive part of it: Your kids will be able to take it.”
Thursday, August 20, 2015
BY JACOB PALMER
Ask any college student: Textbook prices have skyrocketed out of control. Online education startup Lumen Learning aims to bring them down to earth.
Wednesday, August 26, 2015
BY KIM MOORE AND LINDA BAKER
Child care in Oregon is expensive and hard to find. We delved into the numbers and talked to a few executives and managers about day care costs, accessibility and work-life balance.
Tuesday, October 06, 2015
BY CHRIS NOBLE
As we worked on the October cover, it became evident that Nick Symmonds is a hard man to catch — even when he’s not hotfooting it around a track.
Monday, September 28, 2015
BY BEN DEJARNETTE
Controversial track star Nick Symmonds is leveraging his celebrity to grow a performance chewing-gum brand. Fans hail his marketing ploys as genius. Critics dub them shameless.
Thursday, October 08, 2015
BY LINDA BAKER
In an era dominated by self-promotion and marketing speak, John Bradley, CEO of R&H Construction, is a breath of fresh air.
Thursday, September 10, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
The Oregon Office of Economic Analysis released a report on the vitality of rural Oregon this week. Media reports focused on the number of Californians moving to the "Timber Belt," but the document contained other interesting insights regarding regional challenges and successes.
Thursday, September 10, 2015
BY KIM MOORE
Oregon is set to become a hub of a new type of wooden building design as a southern Oregon timber company becomes the first certified manufacturer of a high-tech wood product, known as cross-laminated timber, or CLT.
|The List: 100 Best Nonprofits to Work For in Oregon|
|Run, Nick, Run|
|100 Best Nonprofits: Working for equality inside and out|
|Keep Pendleton Weird|
|One Tough Mayor|
|Liza Minnelli takes 200 mile Uber ride|
|Should gun owners carry insurance?|
|VW admits system was intentionally placed to cheat|
|The $184,000 almond caper|
|Microsoft unveils new lineup of products|
|Miller-Budweiser merger hits snags|
|Portland State campus security to carry guns|
Wage gaps and workforce shortages are threatening the quality of care and supports to Oregonians with intellectual and developmental disabilities. Who’s caring for those who care for our most vulnerable residents?
Engaging employees and customers along the way.
After first visiting as tourists, entrepreneurs relocate to Oregon and spur economic growth.
Former Chief Medical Officer for Saint Alphonsus Health Alliance brings 30 years of healthcare industry expertise and innovation.
Have you reviewed and revised your vacation, sick leave and PTO polices? Determined how to best comply with Oregon's Sick Leave law? Let us help.
Cliff Davidson Named Partner of the Firm.