Home Back Issues November/December 2013 Lean in? Not Sabrina Parsons.

Lean in? Not Sabrina Parsons.

| Print |  Email
Articles - November/December 2013
Monday, October 28, 2013
Article Index
Lean in? Not Sabrina Parsons.
Page 2
Page 3
Page 4
Page 5

Every other Thursday, a group of forward-thinking tech types meets at the Barn Light, a new coffee joint next door to Palo Alto Software, to strategize, share expertise and brainstorm new businesses. This year Eugene’s Chamber of Commerce invested almost $500,000 in angel investments across multiple companies. “We’re still in the earlier phases of the industry,” explains John Hull, a former venture capitalist who is currently executive director of the Business Innovation Institute at the University of Oregon. “Palo Alto Software is paving the way.”

That growth is part of a tech trend in Eugene and smaller cities outside of Portland. Over the last five years, there has been an increase in technology startups and technology-related business relocating to Oregon with Portland at its hub. But most recently, according to Newberry, other cities are benefiting from the presence of the Silicon Forest: the Columbia Gorge, Bend, Eugene, Corvallis, Medford and Ashland. Eugene, the second-largest city in the state, is starting to build a pool of software and engineering talent to support the startups moving in.

Palo Alto’s business-plan software isn’t exactly sexy. But its practical applications can’t be overstated. After taking a business course at Clackamas Community College, 59-year-old Shasta Bunnell started using the company’s LivePlan platform. “I always wanted to have my own business,” says Bunnell. “But as a young person, when I got to a point in the planning process, my lack of knowledge and skills held me back. I didn’t follow through.” Instead she worked as a cook for 35 years, eventually getting promoted to executive chef.

But now Bunnell has started an event-planning company, Custom Event Creations. “This plan helps you follow through. It challenges you to do the things you should be doing.”



 

More Articles

OB Video: Dress for Success

News
Wednesday, July 02, 2014
DFSOBY JESSICA RIDGWAY | OB WEB EDITOR

Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.


Read more...

OB Video: Oregon MESA

News
Thursday, June 26, 2014

ThumbOregon Business hosts an informal roundtable discussion about the Oregon MESA (Mathematics, Engineering, Science Achievement) program.


Read more...

Updated: Disrupting innovation

News
Tuesday, July 08, 2014
070814 thumb disputive-innovationBY LINDA BAKER  | OB EDITOR

The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation  — whether the terms are mere buzzwords or actually explain today's extraordinarily complex fast changing business environment. 

Update: We checked in with Portland's Thomas Thurston, who offers his data driven take on the disruption controversy.


Read more...

Moving the needle

June 2014
Thursday, May 29, 2014

I was in a rut. A few months ago, I was at my desk trying to come up with cover story ideas for our June “green” issue.  But I was stuck on a concept that is a bit too tried and true in the magazine business.


Read more...

Proceed with caution

June 2014
Thursday, May 29, 2014
0614leadersBY COURTNEY SHERWOOD

Business and civic leaders weigh the risks and rewards of going green.


Read more...

Oversight? Or gaming the system?

News
Monday, July 14, 2014
AmazonBY VIVIAN MCINERNY | OB BLOGGER

Some people think Amazon’s winking eye logo is starting to look like a hoodwink.


Read more...

Understanding Oregon medical marijuana dispensary tenants

News
Friday, June 13, 2014
061314 thumb grassrentBY CLIFF HOCKLEY | OB GUEST BLOGGER

This article summarizes the key considerations a building owner must keep in mind when thinking about leasing to a medical marijuana dispensary.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS