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|Articles - September 2013|
|Monday, August 19, 2013|
BY PAIGE FRANK
Safety in single family. Terry Shockley had a good thing going with his Eugene-based Property Management Concepts for 18 years, building it by 2007 into a seven-employee operation managing 500 single-family homes and duplexes with 2,000 beds. With the University of Oregon in his front yard, the former fast-food franchisee and real estate agency principal had opted not to wrangle student apartment renters. Eugene is the original Animal House town, after all, and who wants to get mixed up with less-than-conscientious tenants?
A reluctant risk. At the request of two property owners, Shockley in 2007 agreed to test out the student-rental waters. Housing near the university looked dated to the influx of out-of-state students driving the university’s nearly 20% enrollment growth from 2007 to 2011. Investors began tearing down single-family rentals near campus and replacing them with snazzy apartment buildings, and students on Mom and Dad’s tab snapped them up.
“A lot of our students, they’re living on a lifestyle of $50,000 a year,” Shockley says. “There’s a sense of entitlement. We’re learning how to deal with that.” One tactic: expanding his two-page rental agreement to 21 rule-laden pages. “I would say at least 90%, probably more, of our students are wonderful,” Shockley says. “They’re not destructive.”
Shockley’s move immediately paid off. Year-over-year revenues increased 20% in 2008, 29% in 2010 and 38% in both 2011 and 2012. Today Shockley manages 3,000 single-family and duplex beds and 3,000 student-housing beds, tripling the size of his office to 17 full-time and four part-time workers.
Won’t stop believing. A shortage of classroom space is depressing the UO’s once manic enrollment growth, which inched up by less than 1% to 24,591 students last year. National student housing developers have built or will build big projects that would flood campus and downtown neighborhoods with about 2,800 beds. Some of Shockley’s property owners, accustomed to vacancy factors of less than half a percent, were shaken by last fall’s 4% rates.
Shockley remains a convert. He’s encouraged by the big developers’ presence and predicts his owners’ studio, one- and two-bedroom apartment buildings will remain popular with upperclassmen and graduate students who’ve tired of sharing space with roommates in three- and four-bedroom megacomplexes. Shockley expects that the Oregon Legislature’s vote to give the UO and Portland State University their own governing boards will usher in classroom construction and spur another enrollment boom. Preleasing is strong going into fall, he says: “That 10-year picture looks remarkably good.”
Turns out catering to the college crowd can be a good business strategy — at least in a college town.
Thursday, January 08, 2015
BY CAMBIA HEALTH SOLUTIONS & OREGON BUSINESS COUNCIL | OP-ED
Businesses have a significant stake in the health of Oregonians. In fact, we cannot succeed without it. By committing to using our companies as levers for good health, we invest in our people, our business, our quality of life and our economy.
Monday, January 26, 2015
The day after this issue goes to press, the city of Medford will host its annual business conference. The event features Minoli Ratnatunga, co-author of the Milken Institute’s annual “Best-Performing Cities” report. Preliminary data suggests that Medford is likely to retain its No. 1 ranking among best-performing small cities for having a higher concentration of high-tech firms than the national average.
Tuesday, January 27, 2015
BY JACOB PALMER
Catching up with Amen Teter, Portland-based global director of action sports for Octagon Olympics & Action sports talent agency.
Thursday, December 18, 2014
2014 was a year of wild contradictions, fast-paced growth and unexpected revelations.
Wednesday, January 14, 2015
BY NISHANT BHAJARIA | OP-ED CONTRIBUTOR
Startups in the growth phase are associated with a fresh infusion of capital — human and financial — a curiosity factor and products to disrupt the market and drive demand. Portland’s economy gives off the same aroma.
Friday, January 23, 2015
BY LINDA BAKER | OB EDITOR
The Northwest Environmental Business Council previews the 2015 legislative agenda as Hatch Oregon celebrates Oregon's new community crowdfunding rules.
Wednesday, January 07, 2015
BY LINDA BAKER | OB EDITOR
The Oregon Business Plan Leadership Summit drew more than 1,000 people to the Oregon Convention Center yesterday.
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The official launch will be Jan. 14.
In a switch on the traditional trade show, representatives from UO departments and local and state agencies will host tables to connect with businesses and vendors. The fourth Reverse Vendor Fair will take place Wednesday, Feb. 25, in Eugene.