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|Articles - September 2013|
|Monday, August 19, 2013|
BY PAIGE FRANK
Safety in single family. Terry Shockley had a good thing going with his Eugene-based Property Management Concepts for 18 years, building it by 2007 into a seven-employee operation managing 500 single-family homes and duplexes with 2,000 beds. With the University of Oregon in his front yard, the former fast-food franchisee and real estate agency principal had opted not to wrangle student apartment renters. Eugene is the original Animal House town, after all, and who wants to get mixed up with less-than-conscientious tenants?
A reluctant risk. At the request of two property owners, Shockley in 2007 agreed to test out the student-rental waters. Housing near the university looked dated to the influx of out-of-state students driving the university’s nearly 20% enrollment growth from 2007 to 2011. Investors began tearing down single-family rentals near campus and replacing them with snazzy apartment buildings, and students on Mom and Dad’s tab snapped them up.
“A lot of our students, they’re living on a lifestyle of $50,000 a year,” Shockley says. “There’s a sense of entitlement. We’re learning how to deal with that.” One tactic: expanding his two-page rental agreement to 21 rule-laden pages. “I would say at least 90%, probably more, of our students are wonderful,” Shockley says. “They’re not destructive.”
Shockley’s move immediately paid off. Year-over-year revenues increased 20% in 2008, 29% in 2010 and 38% in both 2011 and 2012. Today Shockley manages 3,000 single-family and duplex beds and 3,000 student-housing beds, tripling the size of his office to 17 full-time and four part-time workers.
Won’t stop believing. A shortage of classroom space is depressing the UO’s once manic enrollment growth, which inched up by less than 1% to 24,591 students last year. National student housing developers have built or will build big projects that would flood campus and downtown neighborhoods with about 2,800 beds. Some of Shockley’s property owners, accustomed to vacancy factors of less than half a percent, were shaken by last fall’s 4% rates.
Shockley remains a convert. He’s encouraged by the big developers’ presence and predicts his owners’ studio, one- and two-bedroom apartment buildings will remain popular with upperclassmen and graduate students who’ve tired of sharing space with roommates in three- and four-bedroom megacomplexes. Shockley expects that the Oregon Legislature’s vote to give the UO and Portland State University their own governing boards will usher in classroom construction and spur another enrollment boom. Preleasing is strong going into fall, he says: “That 10-year picture looks remarkably good.”
Turns out catering to the college crowd can be a good business strategy — at least in a college town.
Saturday, December 13, 2014
Checking in with the managing director of Arnerich Massena.
Thursday, December 11, 2014
BY OREGON BUSINESS STAFF
An SEC rule targets the disparity between executive and employee compensation, reigniting a long-standing debate about corporate social responsibility.
Tuesday, December 09, 2014
BY LINDA BAKER
On the eve of the Portland Ad Federation's Rosey Awards, Matt Anderson, CEO of Struck, talks about the transition from creative director to CEO, the Portland talent pool and whether data is the new black in the creative services sector.
Friday, October 24, 2014
A majority of respondents agreed: Local vineyards should remain Oregon-owned and quality is the most important factor when determining where to eat or buy groceries.
Thursday, December 11, 2014
BY APRIL STREETER
Democratic gains pave the way for a revival of environment and labor bills as revenue reform languishes.
Thursday, December 11, 2014
There’s a fascinating article in the December issue of the Harvard Business Review about a profound power shift taking place in business and society. It’s a long read, but the gist revolves around the tension between “old power” and “new power” as a driver of transformation. Here’s an excerpt:
The authors, Henry Timms and Jeremy Heimans, don’t necessarily favor one form of power over another but merely outline how power is transitioning, and how companies can take advantage of these changes to strengthen their positions in the marketplace.
Our Powerbook issue might be viewed as a case study in the new-power transition. This annual book of lists provides information on leading businesses, nonprofits and universities in the state. Most of the featured companies are entrenched power players now pursuing more flexible and less hierarchical approaches to doing business. Law firms, for example, are adopting new technologies and fee structures to make legal services more accessible and affordable.
This month we also take a look at a controversial new U.S. Securities and Exchange Commission rule requiring public companies to disclose the median pay of workers, as well as the ratio between CEO and median-worker pay.
Part of the 2010 Dodd-Frank financial reform law, the rule will compel public companies to be more open about employee compensation, with the assumption that greater transparency will improve corporate performance and, perhaps, help address one of the major challenges of our time: income inequality.
New power is not only about strategy and tactics, the Harvard Business Review authors say. “The ultimate questions are ethical. The big question is whether new power can genuinely serve the common good and confront society’s most intractable problems.”
That sounds like a call to arms. Or a New Year’s resolution. Old power or new, the goals are the same: to be a force for positive change in the world. Happy 2015!
Thursday, December 04, 2014
BY DEBRA RINGOLD | OP-ED CONTRIBUTOR
How important are institutional and/or program evaluations provided by third parties in selecting a college or university program?
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