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|Articles - September 2013|
|Monday, August 19, 2013|
Page 4 of 6
Based on the kits’ success in big luxury and resort hotels — Wong said the business is profitable, though not “making millions.” Bunnyjuice in July 2013 began selling online and direct to consumers at a new e-commerce site, which has the kits as well as a “curated” assortment of, yes, sex toys.
If Guenther and Wong felt assured of strong demand for their female-focused offerings, entrepreneurs Jeneen Doumitt, 40, and her business partner, Evy Cowan, also 40, felt female customers, especially in Portland, would also want greener sex aids: rechargable toys as well as organic lubricants, more silicone and fewer phthalates. The She Bop boutique, which opened in Portland in 2009, is a success, Doumitt says, because it strives to be as green as possible, fitting into one of what she calls Portland’s “environmentally conscious ideals for business and standard of living.”
“Business is definitely better than Evy and I had projected in our three-year profit and loss, she says.
Wendy Strgar of Eugene-based Good Clean Love, a supplier to She Bop and manufacturer of organic massage oils and lubricants, has also been a proponent of “greening up” the sex-products industry for nearly a decade.
“Nearly everything on the adult-store and drugstore shelves has heavily-concentrated petrochemicals and methyl- and propylparaben associated with carcinogenic risk,” Strgar, 51, says. “That motivated me to make a safer product.”
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