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|Articles - July/August 2013|
|Monday, July 08, 2013|
Page 4 of 4
The office of Pacific Light Technologies in the Portland State Business Accelerator building is a hive of intensity. In a cramped room without any reception area, workstations are aligned in tight rows, and many employees don’t look up from their tasks when the office door creaks open.
One of the founders of the company, Juanita Kurtin, and current CEO Ron Nelson emerge from the back row of desks and head toward a small conference room across the hallway. Kurtin, 38, an Intel alumni and previous employee at the Intel-funded SpectraWatt solar company, started PLT after SpectraWatt went bankrupt in 2011. She felt SpectraWatt’s research in quantum dots — tiny nanocrystals that glow when stimulated by a source such as ultraviolet light — was too good to let languish.
Nelson, a seasoned veteran of at least two successful startups, is a 2010 transplant to Oregon from the Bay Area. Nelson says he was skeptical about nanotechnology. But after he saw Kurtin’s pitch on how PLT dots could make LED lighting soft, white and pleasing — and less expensive — he led the due-diligence investment team for OAF, then stepped down to become PLT’s CEO.
Another employee brings in a box, bigger than a shoebox but smaller than a breadbox, affixed with two dome-shaped lights on its top. One of the lights is a standard LED whose glass cover has a heavy-metal-based phosphor coating — the same type used in fluorescent lights. The other light, which Kurtin turns on with a small knob, is like a softer, warmer and still incredibly bright version of the first one. On the inside of this light’s small glass dome is a coating of nanocrystal quantum dots that make the second light more pleasant to the eyes than the first. PLT believes its coating will not contain expensive “rare earth” metals and will be cheaper than phosphors to produce and sell. Currently, a 100-watt LED bulb retails for more than $50.
Nelson is quick to say PLT expects to produce its quantum-dot coating in marketable amounts this year and generate revenue by 2014. PLT has surmounted quantum dots’ reliability issues for use directly on LEDs, and will “soon” begin production, he adds, without specifying where.
Oregon, Nelson says, has been good to PLT. “As a transplant from Silicon Valley, the startup climate is better than I thought it would be. Within 60 days from my first email about PLT, we managed to get the team together, get money, buy equipment for pennies on the dollar from SpectraWatt, and get going.”
Nelson and Kurtin are keenly aware that in spite of PLT’s strong patent portfolio, a good team and trade secrets, the startup is in a very crucial time. “We have three major competitors making coatings for similar applications. It is survival of the fittest,” Nelson says. “A lot of what will happen can’t be predicted. It can be a great technology and be too early or too late, miss its window or somebody just out-executes.”
Nelson doesn’t try to peer into the company’s future, keeping what he calls “necessary blinders” on to focus on the formidable challenge of getting the company’s coatings to market.
“Even with a sexy technology, you have to solve real problems and build a business based on what your customers really need. While I like the challenge of creating an economically sustainable company and making lighting better across the world, it’s also a bit like playing the roulette wheel.”
He acknowledges that venture capitalists are always nervous about having their investments far away, and he has firsthand experience trying to manage an unsuccessful Pasadena, Calif. company that was distant from its Silicon Valley investors. But ONAMI got PLT off the ground with $250K of seed money, and Nelson hopes to be in Oregon for the long run.
“Those dollars really powered this thing,” he says. “It was probably the difference right there of PLT staying in Oregon and making it or having our technology wither on the vine.”
Friday, March 27, 2015
BY LINDA BAKER
Founded 12 years ago, Keen Inc. likes to push the envelope, starting with the debut of the “Newport” closed toe sandal in 2003. Since then, the company has opened a factory on Swan Island and a sleek new headquarters in the Pearl District. The brand’s newest offering, UNEEK, is a sandal made from two woven cords and not much more.
Thursday, March 26, 2015
Janet LaBar, Executive director, Greater Portland Inc.
Monday, April 27, 2015
BY JOE CORTRIGHT
The Knight challenge is an important instance of philanthropy. But we should not assume it will magically transform OHSU into a business- and job-spinning engine for the local economy.
Monday, April 27, 2015
BY KIM MOORE
A conversation with Martha Richards, executive director of the James F. & Marion L. Miller Foundation.
Thursday, May 14, 2015
BY JASON E. KAPLAN | STAFF PHOTOGRAPHER
There are more than 160 farmers markets in Oregon, contributing an estimated $50 million in sales, according to the Oregon Farmers Markets Association. We checked in on the Forest Grove market, which for several years has brought local produce and food vendors to Main Street in the center of town.
Thursday, March 26, 2015
BY KIM MOORE
A conversation with Craig Wanichek, president and CEO of Summit Bank.
Friday, April 24, 2015
BY CHRIS HIGGINS
As digital security breaches skyrocket, a cybersleuth everyman takes center stage.
|The Good Hacker|
|It's a Man's Man's Man's World|
|Short Shrift:The threat of just-in-time scheduling|
|Downtime with the director of Barley's Angels|
|Fighting Fire With Fire|
|Shades of Gray|
|Man for All Seasons|
|How to court millennials|
|Wal-Mart wants meat suppliers to improve treatment of animals|
|Scandal negatively impacts Tom Brady's endorsement value|
|John Kerry pushes TPP in Seattle speech|
|Big banks hit with $2.5B fine|
|Six Chinese nationals allegedly stole trade secrets|
|Lane Bryant owner to buy Ann Taylor, Loft|
New conference aims to solve challenges, quell fears amid regulatory changes.
Tourism marketing supports entrepreneurship by attracting visitors to all corners of the state.
Beaverton firm's business intelligence platform rivals that of industry heavyweights.
The Oregon Entrepreneurs Network (OEN) will be presenting its third annual Entrepreneurial Summit on Friday, June 5 at Castaway in Portland, Oregon.
On June 13th Mayor Charlie Hales will attend nonprofit organization Dream Change’s inaugural Love Summit and will introduce one of its keynote speakers, Dan Wieden of Wieden+Kennedy advertising agency.
34 spots for food, 17 places to sip, and 7 sites to choose a brew beckon visitors.