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|Articles - June 2013|
|Tuesday, May 28, 2013|
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By Christina Cooke
I’m no stranger to borrowing in the most traditional sense. I check out books from the library, rent cars on vacation and forage through my sister’s closet when my own wardrobe seems stale. But I’m a novice when it comes to the modern-day borrowing possibilities — which, on their current trajectory, have the potential to upend long cherished notions about buying and selling.
Known as the “sharing economy” or “collaborative consumption,” the latest form of sharing challenges the status quo with the idea that access trumps ownership — that drilling the hole is more important than owning the drill. Rather than buying items outright, practitioners of the new model purchase short-term access, either from a company with a fleet or a neighbor with a for-rent supply of consumer items or services.
In Portland, for example, more than 500 people rent out spare bedrooms on the space-sharing platform Airbnb — including more than 65 within 15 blocks of my house in an inner southeast neighborhood. More than 1,100 vehicles around town are up for borrow through services like Zipcar, Car2Go, RelayRides and Getaround — including more than 80 within a mile of me this very moment.
On numerous other websites based in Portland and around the country, budding entrepreneurs rent out random oddities like sewing machines, pasta makers and cruiser bikes, and arrange service swaps like, “You plumb my sink; I teach you Spanish.”
Rooted in age-old American principles of community and thrift, today’s sharing economy is a modern-day phenomenon, possible only because the Internet and mobile technology can facilitate frictionless exchanges between owners and renters using “reputation verification” systems, which appraise users’ online reputations, as well as maps and satellite positioning technology. Developed because people could not afford to sustain the hyperconsumptive patterns that led to the global financial crisis in 2008, the sharing economy is also about practicality — and the creation of new business models that capitalize on efficiency and pragmatism.
Collaborative consumption encourages spending at the community level, fulfills people’s desires to connect with their neighbors and betters the environment by squeezing the most out of our resources. Yet because it opposes the well-established American paradigm that encourages individual ownership — house, picket fence, SUVs — sharing faces a number of challenges from the mainstream.
Will this emergent economy be a flash in the pan, or will the monetization of sharing become yet another disruptive business model, radically changing how the country thinks about buying and selling? From my home base in Portland, fertile ground for the new economy, I decide to find out.
Monday, July 13, 2015
BY KIM MOORE
Revenues in Oregon's private, for profit sector maintained solid growth as the economy continued to rebound.
Tuesday, August 18, 2015
BY JASON NORRIS | CFA
Earlier this month, the People’s Bank of China (PBoC) announced they were going to devalue their currency, the Renminbi. While the amount of the targeted change was to be roughly 2 percent, investors read a lot more into the move. The Renminbi had been gradually appreciating against the U.S. dollar (see chart) as to attempt to alleviate concerns of being labeled a currency manipulator.
Thursday, August 20, 2015
BY JOE CORTRIGHT
We get the education we deserve.
Tuesday, July 14, 2015
The Big One serves as an allegory for Portland, a city that earns plaudits for lifestyle and amenities but whose infrastructure is, literally, crumbling.
Friday, July 10, 2015
BY AMY MILSHTEIN
When gossip crosses the line.
Monday, July 13, 2015
BY SAM BLACKMAN
Storyteller-in-chief with the CEO and co-founder of Elemental Technologies.
Monday, August 03, 2015
BY JASON E. KAPLAN | STAFF PHOTOGRAPHER
You may have noticed the photos of our rural health innovators departed from the typical Oregon Business aesthetic.
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Attendance, breakfast buffet, materials, certificate of attendance and parking are all complimentary on behalf of the firm.
New regulations are in effect and more updates are on the horizon, are you prepared?
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