|| Print ||
|Articles - June 2013|
|Tuesday, May 28, 2013|
Page 1 of 4
By Christina Cooke
I’m no stranger to borrowing in the most traditional sense. I check out books from the library, rent cars on vacation and forage through my sister’s closet when my own wardrobe seems stale. But I’m a novice when it comes to the modern-day borrowing possibilities — which, on their current trajectory, have the potential to upend long cherished notions about buying and selling.
Known as the “sharing economy” or “collaborative consumption,” the latest form of sharing challenges the status quo with the idea that access trumps ownership — that drilling the hole is more important than owning the drill. Rather than buying items outright, practitioners of the new model purchase short-term access, either from a company with a fleet or a neighbor with a for-rent supply of consumer items or services.
In Portland, for example, more than 500 people rent out spare bedrooms on the space-sharing platform Airbnb — including more than 65 within 15 blocks of my house in an inner southeast neighborhood. More than 1,100 vehicles around town are up for borrow through services like Zipcar, Car2Go, RelayRides and Getaround — including more than 80 within a mile of me this very moment.
On numerous other websites based in Portland and around the country, budding entrepreneurs rent out random oddities like sewing machines, pasta makers and cruiser bikes, and arrange service swaps like, “You plumb my sink; I teach you Spanish.”
Rooted in age-old American principles of community and thrift, today’s sharing economy is a modern-day phenomenon, possible only because the Internet and mobile technology can facilitate frictionless exchanges between owners and renters using “reputation verification” systems, which appraise users’ online reputations, as well as maps and satellite positioning technology. Developed because people could not afford to sustain the hyperconsumptive patterns that led to the global financial crisis in 2008, the sharing economy is also about practicality — and the creation of new business models that capitalize on efficiency and pragmatism.
Collaborative consumption encourages spending at the community level, fulfills people’s desires to connect with their neighbors and betters the environment by squeezing the most out of our resources. Yet because it opposes the well-established American paradigm that encourages individual ownership — house, picket fence, SUVs — sharing faces a number of challenges from the mainstream.
Will this emergent economy be a flash in the pan, or will the monetization of sharing become yet another disruptive business model, radically changing how the country thinks about buying and selling? From my home base in Portland, fertile ground for the new economy, I decide to find out.
Wednesday, October 14, 2015
BY JASON E. KAPLAN | STAFF PHOTOGRAPHER
Tuesday, October 27, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
Several Portland entrepreneurs make appearance in patently silly "The Dream of the Startup is Alive in Oregon" promo.
Thursday, October 01, 2015
PHOTOS BY JASON E. KAPLAN
Images from the big 2015 celebration of worker-friendly organizations that make a difference.
Tuesday, November 03, 2015
Two trends dominate the manufacturing sector: onshoring and the rise of small-scale production manufacturing, known as the "maker economy."
Wednesday, November 11, 2015
BY LINDA BAKER
“What we’ve seen traditionally over the past few decades is a reduction of short line railroads. This is a rare opportunity to see a line being opened.”
Wednesday, October 28, 2015
BY AMY MILSHTEIN
As CEO and owner of five different cannabis-related businesses generating a total net revenue of $2 million, Alex Rogers could sit back and ride the lucrative wave of Oregon’s burgeoning pot industry.
Saturday, October 24, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
What's it like working with your sister and how do you compete in Portland's crowded artisan ice cream space?
|The Love Boat|
|The Food Pod Grows Up|
|Tinker, Tailor, Portland Maker|
|The High Road|
|The Shift to Community Health Care|
|The Harder They Fall|
|Another chapter to the Bezos/Musk space race story|
|Thanksgiving travel: Fuel costs low, terrorism anxiety high|
|Costco chicken salad linked to E. coli case in Washington|
|Nestle comes clean about benefitting from slave labor|
|Enormous drugmaker emerges from Pfizer, Allergan deal|
|Startups joining lobbying game|
|Merchants complain as Square goes public|
Economic diversity has proven a smart strategy for the Port of Hood River. How can other Oregon communities replicate the model?
Phone, Internet needs of small community school districts earn attention of top-five telecom provider.
Farmland LP grows its vision for organic farming in Oregon.
The Salem Convention Center has capped its tenth anniversary year by earning the prestigious “Best of the Best 2015” award from NW Meetings & Events magazine. Selected as the Best Convention/Conference Venue in Oregon by meeting and event planners from Alaska, British Columbia, Idaho, Oregon and Washington, the Salem Convention Center ranked above the Oregon Convention Center and the Portland Art Museum.
The Oregon Cooperative Hall of Fame honors individuals for their outstanding contributions to the successful building and operation of Oregon agricultural cooperatives.
Health insurer reports $10.2 million in net income after taxes through the first nine months of 2015.