Home Back Issues April 2013 Ripe time for urban vintners

Ripe time for urban vintners

| Print |  Email
Articles - April 2013
Monday, April 01, 2013
Article Index
Ripe time for urban vintners
Page 2

 

0413 FOB Dispatches DrinkCity 02
0413 FOB Dispatches DrinkCity 03
Enso Winery owner Ryan Sharp transfers Grenache wine from barrels to tank to prepare for bottling. The so-called "racking" separates the liquid from remaining sediment.
// Photos by Sierra Breshears

Opening a winery in the city does have its drawbacks, including steeper rents. But with comparatively scant startup costs, it’s much easier to grow a metropolitan winery than a typical one, says Jill Ross, who handles all non-winemaking tasks at Seven Bridges Winery in North Portland, which released its first vintage in 2008. Ross says husband Kevin and Switzer, Seven Bridges’ winemakers, are “both engineers, always tinkering with the process. They just wanted to make the best wine, and the business grew from there.”

The urban location also allows for increased interaction with customers. “About 80% of our business is direct to client,” says Lewis, most of which comes from their wine club, in-store sales, release parties and events like their annual “Squishfest.”

Enso Winery in Southeast Portland opened its doors in 2009 and is one of several wineries diversifying by offering tastings and happy hours, and holding joint events with restaurants. “We’re set up like a wine bar,” says owner Ryan Sharp. “We can charge by the glass. So from a business standpoint, we’re dealing with much higher margins than strictly wholesale.”

Until more customers learn that they don’t have to leave the city limits to discover great wine, the Willamette Valley remains the standard location. But when it comes to luring in new hordes, a Portland address may be just the right choice for the startup vintner set. Seven Bridges gets “a lot of people in the tasting room who wouldn’t normally go wine tasting in the valley. “They come in during bike rides,” says Ross. “You don’t have to make a day of a visit.”



 

More Articles

Gone Girl

News
Monday, September 29, 2014
roundup-logo-thumb-14BY LINDA BAKER | OB EDITOR

Wehby disappears, Kitzhaber fails to disclose and Seattle gets bike share before Portland.


Read more...

Constant Contact

October 2014
Thursday, September 25, 2014
BY AMY MILSHTEIN

To prevent burnout, companies are banning email and after-hours communications. But is the 24-hour workday here to stay?


Read more...

Launch

September 2014
Tuesday, August 26, 2014
BY JESSICA RIDGWAY

September's Launch article features Orchid Health, BuddyUp and Inter-Europe Consulting.


Read more...

Powerlist: Colleges and Universities

September 2014
Wednesday, August 27, 2014
BY KIM MOORE

A conversation about higher education with the presidents of the University of Oregon and Clackamas Community College, followed by September's powerlist.


Read more...

A Taste of Heaven

September 2014
Tuesday, August 26, 2014
BY VIVIAN MCINERNY

Craft beer comes to Mount Angel.


Read more...

The 100 Best Nonprofits to Work for in Oregon 2014

October 2014
Thursday, September 25, 2014
14BY KIM MOORE

Proud, diverse and underpaid.

Pride in their organizations’ mission, fairness in the treatment of women and ethnic minorities, flexible work schedules — these are just a handful of workplace characteristics that employees of this year’s 100 Best Nonprofits appreciate about their organizations.


Read more...

Buyer's Remorse

September 2014
Tuesday, August 26, 2014

Parents and students paying for college today are like homeowners who bought a house just before the housing bubble burst.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS