Home Back Issues April 2013 Ripe time for urban vintners

Ripe time for urban vintners

| Print |  Email
Articles - April 2013
Monday, April 01, 2013
Article Index
Ripe time for urban vintners
Page 2

 

0413 FOB Dispatches DrinkCity 02
0413 FOB Dispatches DrinkCity 03
Enso Winery owner Ryan Sharp transfers Grenache wine from barrels to tank to prepare for bottling. The so-called "racking" separates the liquid from remaining sediment.
// Photos by Sierra Breshears

Opening a winery in the city does have its drawbacks, including steeper rents. But with comparatively scant startup costs, it’s much easier to grow a metropolitan winery than a typical one, says Jill Ross, who handles all non-winemaking tasks at Seven Bridges Winery in North Portland, which released its first vintage in 2008. Ross says husband Kevin and Switzer, Seven Bridges’ winemakers, are “both engineers, always tinkering with the process. They just wanted to make the best wine, and the business grew from there.”

The urban location also allows for increased interaction with customers. “About 80% of our business is direct to client,” says Lewis, most of which comes from their wine club, in-store sales, release parties and events like their annual “Squishfest.”

Enso Winery in Southeast Portland opened its doors in 2009 and is one of several wineries diversifying by offering tastings and happy hours, and holding joint events with restaurants. “We’re set up like a wine bar,” says owner Ryan Sharp. “We can charge by the glass. So from a business standpoint, we’re dealing with much higher margins than strictly wholesale.”

Until more customers learn that they don’t have to leave the city limits to discover great wine, the Willamette Valley remains the standard location. But when it comes to luring in new hordes, a Portland address may be just the right choice for the startup vintner set. Seven Bridges gets “a lot of people in the tasting room who wouldn’t normally go wine tasting in the valley. “They come in during bike rides,” says Ross. “You don’t have to make a day of a visit.”



 

More Articles

Green eyeshades in the ivory tower

News
Friday, April 04, 2014
EducationCosts BlogBY ERIC FRUITS

The rapidly rising cost of higher education has left even the smartest researchers and the wonkiest of wonks wondering what’s happening and where’s all that money going. More and more, prospective students—and their families—are asking: Is college worth the cost?


Read more...

Spreading the wealth

March 2014
Tuesday, February 25, 2014
HiResBY PAIGE PARKER

A money management firm broadens its reach. 


Read more...

Closing the gap: Community colleges and workforce training

News
Thursday, March 27, 2014
03.27.14 thumb collegeBY MARY SPILDE | OP-ED CONTRIBUTOR

Community college career, technical and workforce programs present an opportunity to bring business and education together as never before.


Read more...

The 2014 List: The Top 34 Medium Companies to Work, For in Oregon

March 2014
Thursday, February 27, 2014

100best14logoWebOur 100 Best Companies project turned 21 this year, so pop open the Champagne. Our latest survey gives us plenty to cheer.

 


Read more...

Speeding up science

News
Tuesday, February 25, 2014
02.25.14 Thumbnail MedwasteBY JOE ROJAS-BURKE | OB BLOGGER

The medical research enterprise wastes tens of billions of dollars a year on irrelevant studies. It’s time to fix it.


Read more...

Spring thaw

News
Thursday, April 17, 2014
Spring ThawBY JASON NORRIS | OB BLOGGER

The “polar vortex” of 2014 seems to have finally thawed and we believe this change in weather will bring more sunshine to the U.S. economy as well.


Read more...

Revolution in print, pixels and passion

News
Tuesday, March 11, 2014
RyanFrankNewsBY MARK BLAINE | OB BLOGGER

The publisher of the Emerald Media Group moves on, leaving a cutting edge media group that depends on business acumen for its survival.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS