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|Articles - March 2013|
|Monday, February 25, 2013|
BY DON MCINTOSH
Getaround, founded in San Francisco in 2009 by a trio of grad students, expanded to Portland last February. Since then the company has signed on 900 vehicle owners, and, at last count, about 500 vehicles were available for rent in the metro area. According to Steve Gutmann, the company’s Portland business development manager, owners have also signed up in Eugene, but for now, only Portland-area rentals have been activated.
Is there room in the Rose City for another car-sharing enterprise? Portland’s car-sharing competitors complement each other, Gutmann says. Unlike Car2Go and Zipcar, Getaround doesn’t own its own fleet. Instead, it’s an online platform that creates a peer-to-peer market out of excess capacity — the car-rental equivalent of Airbnb.
Car owners sign up online, set their price for hourly or daily rentals and make vehicles available for rent on the website. In return for a 40% commission, Getaround facilitates the transactions and pays for insurance.
The company also stresses the social aspect of car-sharing, since owners typically live near the drivers who rent from them. Owners and renters use Facebook to connect and rate each other; the model also brings car-sharing to outlying areas where Zipcar and Car2Go can’t operate profitably.
Getaround’s ad campaign, its first since launching last year, plays up the myriad benefits for car owners and renters. “Maria gets to Forest Park. You get up to $500 a month,” the TriMet spots say. Getaround co-founder and director of marketing Jessica Scorpio says the message is also going out via targeted online video and display ads at sites like Pandora, and in radio spots on KNRK.
Friday, March 27, 2015
BY LINDA BAKER
My daughter turned 18 last week, and for her birthday I got her a Car2Go membership. Not to label myself a disruptor, but it felt like a groundbreaking moment. The two of us, mother and child, were participating in a new teen rite of passage: Instead of handing over the car keys, I handed over a car-sharing card — with the caveat that she not use the gift as her own personal car service.
Monday, February 23, 2015
Yeah, we know: Oregonians are way too cool for umbrellas. But today’s stylish, high-tech models will soften the resistance of the most rain hardened.
Tuesday, February 24, 2015
BY LINDA BAKER | OB EDITOR
At Oregon State University, a 21st century version of the bad dream — nuclear terrorism — is alive and well. This winter, the Department of Nuclear Physics and Radiation Health Physics created a new interdisciplinary graduate emphasis in nuclear forensics, a Sherlock Holmes-sounding program that aims to identify how and where confiscated nuclear and radiological materials were created.
Tuesday, March 31, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
inDinero, a business that manages back-office accounting for startups and smaller companies, recently announced it would relocate its headquarters from San Francisco to Portland. We talked to CEO Jessica Mah about what drew her to Portland and how she plans to disrupt the traditional CPA model.
Friday, March 27, 2015
BY JOE CORTRIGHT
The CRC is a cautionary tale about how we plan for, finance and invest in transportation infrastructure.
Monday, March 02, 2015
BY KIM MOORE | OB RESEARCH EDITOR
Portland-based healthcare provider ZoomCare said it plans to “remake American healthcare” by expanding its on-demand urgent care model to emergency, surgery, dental and primary care, among others.
Monday, February 09, 2015
BY MEGHAN NOLT
VIDEO: Gifford's Flowers brings family approach to PSU-area shop.
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A new report highlights how Oregon bankers are giving back to their communities.
Since 1932 Tidewater Transportation & Terminals (operating as Tidewater Barge Lines and Tidewater Terminal Company) has operated a multicommodity transportation and terminal company based in Vancouver, Washington. The friendly expression on the company’s shipping containers reflects the attitude of about 330 safety and community-conscious employees but belies how complicated the barge business really is.
The Port of The Dalles has run marine facilities since the 1930s, but they are part of a larger mission to strengthen the local economy. They focus on regional economic development with a strong bent toward adding good-paying jobs in high tech, manufacturing and other industries.
The Atkinson Graduate School of Management at Willamette University has maintained its business accreditation by AACSB International—The Association to Advance Collegiate Schools of Business.
Like the advent of the locomotive, the cloud creates business opportunities that simply weren’t possible before now. Get up to speed fast in May at an exciting cloud-empowered Portland event.
Registration is now open for Portland Business Alliance’s Annual Meeting, one of the largest business gatherings in Portland each year.