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|Articles - February 2013|
|Monday, January 28, 2013|
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In 2008 Elizabeth Miller and Jenkins took over the tea crop and other parts of the farm. They hired Balazs Henger, a tea fanatic from Chehalis, Wash., to harvest and process their tea. Half was for his own consumption, and the other half has gone to Miller and her husband so they can maintain a supply to sell at the farm stand, alongside the blueberries and tomatoes. Henger has held tea classes at the Minto farm, too, bringing more buzz.
Later this year, Miller and Jenkins will devote two to three more acres of their land to new tea plants. In October the couple applied for a federal grant to help cover the costs of processing, packaging and marketing their tea.
Commercial tea crops also grow on multiple Hawaiian islands, in South Carolina and in Burlington, Wash. The tea plants at Burlington’s Sakuma Bros. Farms & Market, which were propagated from cuttings off the Minto crop, have given birth to teas at the Sakuma farm stand and blends at PCC Natural Markets stores in the Seattle area.
But in Oregon, “all the data suggests it’s going to be tougher than tar to do it well,” says Ross Penhallegon, a horticulture agent with the Oregon State University Extension Service. Still, a stand of 23-year-old tea plants shows the crop has potential here, he says. A consistent supply of Oregon-grown tea could benefit from an industry on the rise. Wholesale tea sales in the United States grew from $1.84 billion in 1990 to $8.2 billion in 2011, according to the Tea Association of the U.S.A.
It’s too early for Miller to call tea Oregon’s next agriculture superstar. But Minto’s tea crop does look promising to her.
“We’ve seen excitement from our customer base,” says Miller, “and we’re pretty confident that what we produce would be met with enthusiasm and would have a willing market.”
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Even after years of video experimentation on the web, media companies still struggle with what it should be, how it should be done, how much we should spend on it and how much readers/users/viewers really want it.
Tuesday, March 04, 2014
BY DEBRA RINGOLD | GUEST CONTRIBUTOR
How can we strengthen the performance of institutions charged with teaching what Francis Fukuyama calls the social virtues (reciprocity, moral obligation, duty toward community, and trust) necessary for successful markets and democracy itself?
Tuesday, February 25, 2014
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An ancient institution moves slowly into the digital age.
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As retailers consolidate and newspapers fold, the business of modeling shifts to ad agencies, apparel companies and new media.
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BY LINDA BAKER
Les Schwab has put a premium on customer service since 1952, when legendary namesake Les Schwab founded the company with one store in Prineville. (Schwab died in 2007.) But if the corporate principles remain essentially the same, the world around this iconic Oregon business has changed dramatically.
Thursday, February 27, 2014
Our 100 Best Companies project turned 21 this year, so pop open the Champagne. Our latest survey gives us plenty to cheer.
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