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|Articles - February 2013|
|Monday, January 28, 2013|
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Locals and tourists can sample a wide swath of the current craft beer market in a few close stops. This allows brewers to work together to provide a broader range of experience without stepping beyond their comfort zones. “I absolutely love that [Pfriem] is doing more Belgian stuff, because it takes the heat off me,” Ellenberger says.
Creating a well-rounded Hood River beer menu is not an intentional collaboration, but the stark differences in brewers’ preferences makes for almost no overlap in taste or style. “When you have a bunch of breweries you can do more unique things,” Pfriem says. He notes that each crafter brews what they would want to drink. Their differing tastes allow them to fill the voids in the market while keeping direct head-to-head competition at bay. It is a far more supportive than competitive market — for now.
Logsdon was the founding brewer at Full Sail after he moved to Hood River in 1985. He may be the clearest example of a brewer doing what he loves the way he wants to do it. In February 2011, Logsdon and his co-op brewery partners launched a farmhouse ale operation out of an old red barn in the sloping mountains that create the Hood River Valley’s eastern border. They are the only brewery with no employees and no pub, yet they aim to brew and distribute 3,000 to 5,000 barrels of organic, elegant and somewhat expensive beer annually throughout the West. After a 200-barrel first year, “We became profitable in the last quarter,” Logsdon says. “Things have worked as expected for the most part.”
Tuesday, March 25, 2014
BY VIVIAN MCINERNY | OB BLOGGER
Oregon is home not only to many fine writers but also several accomplished small publishers.
Monday, March 03, 2014
Check out interviews with employees from some of the 100 Best Companies to Work For in Oregon winners and find out what makes their company a great place to work.
Friday, February 28, 2014
The 21st annual 100 Best Companies to Work For in Oregon list was announced Thursday night at an awards dinner at the Oregon Convention Center.
Friday, March 21, 2014
TOM COX | OB BLOGGER
During a recent talk to HR Directors, I asked if they saw leaders trying to solve every problem, instead of delegating to and empowering staff. Every head nodded. Every single one.
Thursday, April 17, 2014
BY JASON NORRIS | OB BLOGGER
The “polar vortex” of 2014 seems to have finally thawed and we believe this change in weather will bring more sunshine to the U.S. economy as well.
Thursday, April 10, 2014
BY JESSICA RIDGWAY | OB WEB EDITOR
SEMpdx hosted a workshop this week for entrepreneurs, website developers and others interested in search engine optimization (SEO). Here are a few tips and tricks aimed at bumping up your search engine rankings.
Tuesday, March 04, 2014
BY DEBRA RINGOLD | GUEST CONTRIBUTOR
How can we strengthen the performance of institutions charged with teaching what Francis Fukuyama calls the social virtues (reciprocity, moral obligation, duty toward community, and trust) necessary for successful markets and democracy itself?
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