Home Back Issues February 2013 Hood River's craft beer boom

Hood River's craft beer boom

| Print |  Email
Articles - February 2013
Monday, January 28, 2013
Article Index
Hood River's craft beer boom
Page 2
Page 3
Page 4
Page 5

BY MATT WERBACH

0213 Brewing 01
Above: David Logsdon of Logsdon Farmhouse Ales spent over 20 years studying yeast and fermentation.
// Photo by Joseph Eastburn

In the 25 years since Full Sail Brewing Company crafted its first beers, the quaint mountain town of Hood River has amassed an impressive array of high-quality breweries and brewpubs. Hood River is home to fewer than 8,000 residents, but within the city, five breweries thrive, and just outside the city ,the towns of White Salmon, Wash., and Parkdale each have a sought-after brewery born from Hood River’s brewing tradition. Full Sail’s success laid the groundwork for a large piece of Hood River’s future as a craft-beer-producing mecca.

Last winter, when Darrek Smith became the brewer at Big Horse Brew Pub in downtown Hood River, he also became the first and only of the area’s seven head brewers to come from outside the Full Sail system. Full Sail and Big Horse opened in the same year with far different intentions. Brewing was not in the original plans for Big Horse, which was set up as a restaurant. The Full Sail founders were focused on becoming a major player in the beer world, and that meant converting consumers of fizzy, yellow American beers like Budweiser to craft beers with more robust tastes and a higher price.

Today the vast majority of beer drinkers are still not craft-beer drinkers, even in Oregon, but Full Sail has largely succeeded in its task, even if the battle is ongoing. In its first year of production, Full Sail brewed 287 barrels of beer. “I remember each one,” jokes Irene Firmat, the company’s CEO and founder. Last year,Full Sail brewed 150,000 barrels as it watched former employees prepare to open three new breweries in the area.

 



 

More Articles

100 Best Nonprofits announced

News
Thursday, October 02, 2014

100NP14logo4WebOregon Business magazine has named the sixth annual 100 Best Nonprofits to Work for in Oregon.


Read more...

Semiconductor purgatory

News
Monday, October 06, 2014
roundup-logo-thumb-14BY LINDA BAKER | OB EDITOR

Intel's manufacturing way station; Merkley's attack dog; Diamond Foods gets into the innovation business.


Read more...

Two sides of the coin

Contributed Blogs
Monday, August 25, 2014
0825 thumb moneyBY JASON NORRIS | OB GUEST BLOGGER

Ferguson Wellman’s investment views on the economy and capital markets.


Read more...

College Conundrum

October 2014
Thursday, September 25, 2014
BY KIM MOORE

University and college tuition fees have been rising for more than a decade, while state funds for higher education have steadily declined.


Read more...

Molecular Movies

September 2014
Wednesday, August 27, 2014
BY LINDA BAKER

Dr. Chong Fang isn’t God. But the assistant professor of chemistry at Oregon State University is getting closer to figuring out how he put everything together. 


Read more...

Powerlist: Law Firms

October 2014
Thursday, September 25, 2014
BY KIM MOORE

A conversation with leading partners at law firms in Portland and eastern Oregon, followed by October's powerlist.


Read more...

Innovation: a critique

News
Wednesday, October 08, 2014
1008 innovation thumbBY LINDA BAKER | OB EDITOR

A Design Week panel discussion raises questions about how innovative we really are.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS