Hood River's craft beer boom

| Print |  Email
Articles - February 2013
Monday, January 28, 2013

BY MATT WERBACH

0213 Brewing 01
Above: David Logsdon of Logsdon Farmhouse Ales spent over 20 years studying yeast and fermentation.
// Photo by Joseph Eastburn

In the 25 years since Full Sail Brewing Company crafted its first beers, the quaint mountain town of Hood River has amassed an impressive array of high-quality breweries and brewpubs. Hood River is home to fewer than 8,000 residents, but within the city, five breweries thrive, and just outside the city ,the towns of White Salmon, Wash., and Parkdale each have a sought-after brewery born from Hood River’s brewing tradition. Full Sail’s success laid the groundwork for a large piece of Hood River’s future as a craft-beer-producing mecca.

Last winter, when Darrek Smith became the brewer at Big Horse Brew Pub in downtown Hood River, he also became the first and only of the area’s seven head brewers to come from outside the Full Sail system. Full Sail and Big Horse opened in the same year with far different intentions. Brewing was not in the original plans for Big Horse, which was set up as a restaurant. The Full Sail founders were focused on becoming a major player in the beer world, and that meant converting consumers of fizzy, yellow American beers like Budweiser to craft beers with more robust tastes and a higher price.

Today the vast majority of beer drinkers are still not craft-beer drinkers, even in Oregon, but Full Sail has largely succeeded in its task, even if the battle is ongoing. In its first year of production, Full Sail brewed 287 barrels of beer. “I remember each one,” jokes Irene Firmat, the company’s CEO and founder. Last year,Full Sail brewed 150,000 barrels as it watched former employees prepare to open three new breweries in the area.

 



 

More Articles

Intrepid reporter checks out ZoomCare rebrand

The Latest
Wednesday, May 27, 2015
dentistthumbPHOTOS BY JASON E. KAPLAN

Like all good journalists, OB editorial staff typically eschew freebies. But health care costs being what they are, digital news editor Jacob Palmer couldn't resist ZoomCare's offer of a three-in-one (cleaning, exam, whitening) dental office visit, guaranteed to take no more than 57 minutes. 


Read more...

Modern design defines new Portland indoor market

The Latest
Thursday, June 25, 2015
thumbSnøhetta JBPM exterior www mir noBY KIM MOORE | RESEARCH EDITOR

An international architecture firm known for its design of the National September 11 Memorial Museum Pavilion in New York unveiled its plan this week for a modern indoor/outdoor food market at the foot of the Morrison Bridge in downtown Portland.


Read more...

Cherry Raincoat

June 2015
Tuesday, May 26, 2015
BY LINDA BAKER

Spring rains are the bane of an Oregon cherry farmer’s existence. Even a few sprinkles can crack the fruit so badly it’s not worth picking. Science to the rescue: Researchers at Oregon State University have developed a spray-on film that cuts rain-related cracking in half, potentially saving a season’s crop. The coating, patented as SureSeal, is made from natural chemicals similar to those found in the skins of cherries: cellulose, palm oil-based wax and calcium.


Read more...

5 things to know about veterans in the workforce

The Latest
Wednesday, July 01, 2015
070215-vetsthumbBY JACOB PALMER | DIGITAL NEWS EDITOR

There are more than 10 million former military members working in the United States.


Read more...

Queen of Resilience

June 2015
Friday, May 22, 2015
BY AMY MILSHTEIN

Astrid Scholz scales up sustainability.


Read more...

Nine lives

Linda Baker
Friday, May 22, 2015
0f4f7bfBY LINDA BAKER | EDITOR

Roy Kaufmann always lands on his feet.


Read more...

Photo Diary: Forest Grove Farmers Market

The Latest
Thursday, May 14, 2015
IMG 8469BY JASON E. KAPLAN | STAFF PHOTOGRAPHER

There are more than 160 farmers markets in Oregon, contributing an estimated $50 million in sales, according to the Oregon Farmers Markets Association. We checked in on the Forest Grove market, which for several years has brought local produce and food vendors to Main Street in the center of town.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS