Getting off the road

| Print |  Email
Articles - Nov/Dec 2012
Monday, November 05, 2012
1112 EditorsLetter
Wine-tasting rooms have become more numerous in downtown Newberg. More restaurants and retail shops are needed.
// Photo by Sierra Breshears

There's an old reporter's adage about our business: The definition of news is what your editors see on their way to work. There’s a lot of truth in that. In the case of the story on Newberg and Dundee in this issue, I was both reporter and editor, but in this case, it was on my many drives from Portland to the Coast — and I had missed the news. For years I’ve barreled through both wine-country towns as I’ve headed west, barely glancing at them while I grumbled about the traffic. On those occasions when I had to sit in a jam, I didn’t see much out my windshield that invited me to stop and linger, other than a few wine tastings in Dundee. But a few months ago, I was having lunch with Susan Sokol Blosser on McMinnville’s charming and bustling Third Street. The founder of Sokol Blosser Winery, Susan turned that over to her children and then founded the nonprofit Yamhill Enrichment Society. Few people have the history and perspective about Yamhill County that Susan does, so when she told me about her very different windshield view of Newberg and Dundee, I listened. She convinced me that I didn’t know much about her Yamhill County towns. In fact, though both towns express a bit of McMinnville envy, she said she was envious of Newberg for several reasons, including its Chehalem Cultural Center and the Austin family. The Austins — founders of A-dec in Newberg, and an important philanthropic family — are very familiar to me and many others. But the cultural center and the rest of the efforts going on in Newberg? I knew nothing. “The wine community made Yamhill County more than a pass through to the Coast; it’s become so much more,” Susan said. “It’s awakened leadership in the small communities.” So I set out to get off the beaten path, especially now that the Newberg-Dundee bypass will become a reality in 2016. After 25 years of wrangling, the new bypass will give both towns fresh possibilities. What I found reminds me again to get out of my car and look beyond the windshield at every town in Oregon, no matter how small or how they might look from the road. When I do, I’m always amazed at what I find.


Robin Doussard

 

 

More Articles

It's a Man's Man's Man's World

May 2015
Friday, April 24, 2015
BY AMY MILSHTEIN

Male tech workers speak out on the industry's gender troubles.


Read more...

100 Best Green Workplaces announced

News
Wednesday, May 27, 2015
OBM-100-best-Green-logo-2015-1000pxwBY LINDA BAKER | EDITOR

More than 250 people turned out today for Oregon Business magazine’s seventh annual celebration of the 100 Best Green Companies to Work For in Oregon.


Read more...

Much ado about data-driven organizations, for good reason

Contributed Blogs
Monday, April 13, 2015
bigdatathumbBY GRANT KIRBY | OP-ED CONTRIBUTOR

The mega-shift from technology-driven to data-driven organizations raises questions about Oregon’s workforce preparedness.


Read more...

5 highlights from the Angel Oregon Showcase

The Latest
Thursday, April 23, 2015
IMG 5069BY JACOB PALMER | DIGITAL NEWS EDITOR

The entrepreneurial spirit was alive and well at the Oregon Angel showcase, an annual event for angel investors and early stage entrepreneurs.


Read more...

The ancient fish that stops bullets

The Latest
Friday, May 08, 2015
hagfishthumbBY CHRIS NOBLE | PHOTOS BY JASON E. KAPLAN

Hagfish may not have evolved much over the last 300 million years, but their protein-heavy slime promises advances in super-materials.


Read more...

3 trends in the garden business

The Latest
Thursday, April 30, 2015
gardenthumbBY JACOB PALMER | DIGITAL NEWS EDITOR

Oregonians are scrambling to get their gardens in order for the summer. Here are three tips from landscaping and urban farming expert.


Read more...

100 Best Green Workplaces in Oregon

June 2015
Friday, May 22, 2015
BY KIM MOORE

As momentum grows at the state level to introduce far-reaching environmental regulations, such as carbon pricing and the Clean Fuels Program, Oregon employers continue to go the extra mile to create green workplaces for their employees.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS