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|Articles - September 2012|
|Monday, August 27, 2012|
Writing stories and shooting photographs are very distinct arts requiring very different talent and skills. But once in a while you get a crossover artist like photographer Matthew Ginn, who documents the building of the Baldock solar array that was developed under the Oregon Solar Highway Program and is the largest of its kind in the U.S.
Good writers and good photographers are at their core good storytellers, just working in different mediums. That describes Ginn, a Portland-based photographer who was drawn not only to the visual possibilities of the project, but also to the fact that it was a good business story.
“It’s impressive to see all these agencies with different goals and mandates trying to achieve something like this,” says Ginn. “I’ve always been interested in construction. It’s a pretty big and unique infrastructure project that sounded good from a photographic perspective — there are great lines on an array like that — but also had a good angle for the magazine.”
And stories can be told in many ways. Our magazine is filled with many thousands of words (after all, editors/writers are in charge here), but we know a picture can be worth a thousand of them, and we know when to back up and make room for the visual.
Ginn focused not just on the hardware and technology, but on the people doing the building. The toughest challenge was getting enough elevation to give the array the perspective it needed. The solution was for Ginn to get in a small plane and shoot while hanging out the window as the plane was going 80 miles per hour.
That’s a skill best left to photographers who will do anything to get their shot.
Thursday, December 11, 2014
There’s a fascinating article in the December issue of the Harvard Business Review about a profound power shift taking place in business and society. It’s a long read, but the gist revolves around the tension between “old power” and “new power” as a driver of transformation.
Tuesday, January 20, 2015
BY LINDA BAKER | OB EDITOR
A place-based multimodal transportation plan for Mt. Hood is long overdue.
Wednesday, January 14, 2015
BY NISHANT BHAJARIA | OP-ED CONTRIBUTOR
Startups in the growth phase are associated with a fresh infusion of capital — human and financial — a curiosity factor and products to disrupt the market and drive demand. Portland’s economy gives off the same aroma.
Monday, January 26, 2015
BY KIM MOORE
After more than a decade of wrangling, construction on a convention center hotel in Portland is slated to start this summer. But debate over project financing continues.
Thursday, December 11, 2014
BY JESSICA RIDGWAY
Lawger upends the typical hourly based fee model by letting clients determine the cost.
Tuesday, January 27, 2015
BY KIM MOORE
Robin Anderson, dean of the Pamplin School of Business, University of Portland: "You need people who are comfortable leading in ambiguity."
Friday, January 23, 2015
BY KIM MOORE | OB RESEARCH EDITOR
Carbon pricing is gaining momentum in Oregon, sparking concern for energy-intensive businesses — but also opportunity to expand a homespun green economy.
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Is your business ready to join us in the call for action? This opening panel includes Oregon businesses who will discuss why they signed the Oregon Climate Declaration, the investments they are making to reduce carbon emissions, and how their actions are affecting their companies.
Get ready for two days of special events produced with the EPA, Portland Timbers and ISOS before and after the GoGreen Conference on October 16.
hubbub health uses behavior change science to rethink wellness programs.
In Ashland, a public-private partnership results in online resources to help diversify the local economy.
How sports tourism is driving economic growth and making cities across Oregon a better place to live.
If you have given a former employee access to your company’s electronic information by virtue of assigning a desktop or laptop computer and you suspect he or she of having taken electronically stored data, there are several steps to follow to preserve electronic forensic evidence from spoliation.
The official launch will be Jan. 14.
In a switch on the traditional trade show, representatives from UO departments and local and state agencies will host tables to connect with businesses and vendors. The fourth Reverse Vendor Fair will take place Wednesday, Feb. 25, in Eugene.