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|Articles - September 2012|
|Monday, August 27, 2012|
Writing stories and shooting photographs are very distinct arts requiring very different talent and skills. But once in a while you get a crossover artist like photographer Matthew Ginn, who documents the building of the Baldock solar array that was developed under the Oregon Solar Highway Program and is the largest of its kind in the U.S.
Good writers and good photographers are at their core good storytellers, just working in different mediums. That describes Ginn, a Portland-based photographer who was drawn not only to the visual possibilities of the project, but also to the fact that it was a good business story.
“It’s impressive to see all these agencies with different goals and mandates trying to achieve something like this,” says Ginn. “I’ve always been interested in construction. It’s a pretty big and unique infrastructure project that sounded good from a photographic perspective — there are great lines on an array like that — but also had a good angle for the magazine.”
And stories can be told in many ways. Our magazine is filled with many thousands of words (after all, editors/writers are in charge here), but we know a picture can be worth a thousand of them, and we know when to back up and make room for the visual.
Ginn focused not just on the hardware and technology, but on the people doing the building. The toughest challenge was getting enough elevation to give the array the perspective it needed. The solution was for Ginn to get in a small plane and shoot while hanging out the window as the plane was going 80 miles per hour.
That’s a skill best left to photographers who will do anything to get their shot.
Friday, July 10, 2015
BY JOE CORTRIGHT
The false promise of economic impact statements.
Thursday, June 18, 2015
Fireworks are a booming industry, even if the pyrotechnics have turned July 4th into a day fire marshals, and many residents, love to hate.
Tuesday, July 14, 2015
The Big One serves as an allegory for Portland, a city that earns plaudits for lifestyle and amenities but whose infrastructure is, literally, crumbling.
Wednesday, July 15, 2015
Former Governor John Kitzhaber's resignation in February prompted some soul searching in this state about ethical behavior in industry and government.
Wednesday, July 22, 2015
Charlie Hales has long viewed sound urban planning as the route to salvation: social, economic and environmental. This week, the mayor's city design philosophy got the nod of approval from a bona fide spiritual authority, Pope Francis.
Tuesday, June 23, 2015
Oregon’s new marijuana law is expected to lead to a bevy of new business opportunities for the state. And not just for growers. Law firms, HR consultants, energy efficiency companies and many others are expected to benefit from the decriminalization of pot, according to panelists at an Oregon Business breakfast meeting on Tuesday.
Wednesday, July 15, 2015
We asked readers to weigh in on the fossil fuel-green energy equation.
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One of the many reasons why businesses fail is due to the lack of attention to analytics. Sure, you can go on running your business, but mastering the science of analytics will translate into a business advantage.
Court experience helps legal firm anticipate potential problems for clients and prevent expensive litigation.
When Garmin AT needed to consolidate operations for its 550 employees, it scanned its entire corporate map for possible sites.
Professional and Continuing Education (PACE) and the College of Business at Oregon State University is offering “Business Analytics for Competitive Advantage”, a two-day intensive workshop.
A look back at the shifting sands of Portland’s growth and development.
Robert S. Wiggins has joined Lane Powell as a Shareholder in the Corporate/M&A Practice Group. Wiggins is a well-known lawyer, entrepreneur, and investor with more than 30 years of experience leading and advising established and emerging companies in the Pacific Northwest. Wiggins will focus his practice on offering outside general counsel services, including general corporate and board representation, business transactions and capital events.