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|Articles - September 2012|
|Monday, August 27, 2012|
BY LINDA BAKER
Oregon’s Western Juniper gets a bad rap. Although it’s a native species, juniper forests have spread uncontrollably in the central and eastern parts of the state, threatening sage grouse habitat and sucking the water table dry. In the 1930s, Oregon had about 1.5 million acres of juniper forests. Today it’s at more than 6.5 million.
Enter Gerard Joseph LaBrecque, a 62-year-old Burns resident who had been using juniper in his heirloom furniture business, Creations by Joseph, since the mid-1990s. When public agencies stepped up efforts to combat the invasive tree — and when the housing collapse eroded the furniture market — LaBrecque saw an opportunity to diversify and restore juniper’s good name. In 2010 he applied for funding through Harney County’s Title III program, bought a custom-built portable mill for $28,000 and in, May 2011, launched Joseph’s Juniper, a juniper reclamation and lumber business.
LaBrecque goes into the woods, cuts down the juniper, then mills a wide variety of materials on site, producing everything from firewood to lumber suitable for landscaping, fencing and decking. Last year he processed 800 acres of juniper and grossed about $300,000. He employs five people and says he could use five more. “Production needs to be up because demand is getting stronger and stronger by the week, by the year.”
LaBrecque, whose customers include Sustainable Northwest Wood in Portland and Parr Lumber in Burns, says his products appeal to people who want an organic alternative to chemically treated railroad ties and posts typically used in landscaping projects. Juniper is also known for its natural rot resistance. There are other reasons Joseph’s Juniper is growing: The USDA’s Natural Resource Conservation Service gives money to private ranchers to eliminate juniper, who then subcontract with LaBrecque. And in August, Oregon Solutions, a statewide group focused on sustainable community solutions, created a team focused on the industry potential of the reclaimed wood.
Juniper is often considered “public enemy No. 1,” LeBrecque says. “Here I am, making a living out of it.”
Thursday, June 12, 2014
BY ANDREA DURBIN | OB GUEST BLOGGER
Last week, the Obama administration took an important and welcomed step in the effort to protect the health and well-being of all Oregonians by limiting carbon pollution from existing power plants.
Thursday, June 05, 2014
BY HANNAH WALLACE | OB BLOGGER
What does it take to launch and run one of these mobile food businesses?
Thursday, July 10, 2014
BY TOM COX | OB BLOGGER
Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.
Tuesday, July 08, 2014
BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment.
Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.
Thursday, July 03, 2014
BY TED AUSTIN & MIKE BAELE | GUEST CONTRIBUTORS
The Office of Economic Analysis announced that Oregon is currently enjoying the strongest job growth since 2006. While this resurgence has been welcome, the lingering effects of the 2008 “Great Recession” continues to affect Oregon businesses, especially with regard to estate planning and business succession.
Wednesday, July 02, 2014
BY JESSICA RIDGWAY | OB WEB EDITOR
Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.
Friday, June 06, 2014
BY KATIE AUSBURGER | OB GUEST CONTRIBUTOR
How to build a hipster-friendly work environment.
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