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|Articles - July/August 2012|
|Monday, July 09, 2012|
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Strawberries and low-cost energy, two abundant Oregon resources, prompted Oregon Freeze Dry to set up shop in Albany in 1963. The food processor was founded as a supplier of strawberries for Post Toasties Corn Flakes, says president and COO Jim Merryman. When the cereal brand failed, Oregon Freeze Dry realized “Vietnam was going on heavy,” Merryman says.
So the company went into the military-ration business, landing its first contract in 1967 with the federal government for 4 million pouches of food. Postwar, returning troops were still hungry for the product, a demand that led to the birth of Mountain House, the company’s pioneering backpacking brand. “We created the whole market segment,” Merryman says. “At one point, we were 100% of the market; 40 years later, we’re 75% of it.”
Staying true to a core product while exploiting new market niches has been a hallmark of Oregon Freeze Dry, a food processor with five business units: the government and backpacking divisions, private-label products for companies such as NutriSystem, industrial ingredients for other food processors, and freeze-dried pharmaceuticals. “We have worked hard to make sure we have many legs to our stool,” Merryman says.
But that diversification has come at a cost: The company occasionally has “shorted” its own brands in favor of supplying other companies. A 38-year company veteran who became president in 2011, Merryman plans to devote more resources to house-branded food products. The company also is expanding its pharmaceutical division, a new direction manifest in a 12,000-square-foot pharmaceutical research building in Albany that will break ground later this year.
“My strategy is for OFD to be a branded freeze-dry food company and a branded freeze-dry pharma services company,” Merryman says. “Then, with any ‘leftover’ capacity, we will supply other customers.”
The self-described largest diversified food freeze-dryer in the world, Oregon Freeze Dry grosses more than $100 million annually and employs 350 full-time and 200 part-time employees in its Albany administration, research and production facilities. A European joint venture employs another 75 in Denmark and England.
Wednesday, June 10, 2015
Jeff Lang and his wife Rae used to dole out campaign checks like candy. “We were like alcoholics,” Lang says. ”We couldn’t just give a little.”
Friday, May 22, 2015
BY JACOB PALMER
A Power Lunch at Oswego Grill.
Thursday, June 11, 2015
In 2014, total revenue for camping and day use in Oregon State Parks was a little more than $17 million. That figure may even higher this year "because we've had exceptionally nice weather," Hughes says.
Friday, May 15, 2015
BY KIM MOORE | RESEARCH EDITOR
The Portland Bureau of Transportation is seeking input from businesses on a $5.5 million initiative to create a network of biking, transit and pedestrian trails within Portland’s central city.
Wednesday, June 24, 2015
One year after he was appointed chair of the Portland Development Commission, Tom Kelly talks about PDC's longevity, Neil Kelly's comeback and his new role as Portlandia's landlord.
Thursday, June 25, 2015
An international architecture firm known for its design of the National September 11 Memorial Museum Pavilion in New York unveiled its plan this week for a modern indoor/outdoor food market at the foot of the Morrison Bridge in downtown Portland.
Tuesday, June 23, 2015
Oregon’s new marijuana law is expected to lead to a bevy of new business opportunities for the state. And not just for growers. Law firms, HR consultants, energy efficiency companies and many others are expected to benefit from the decriminalization of pot, according to panelists at an Oregon Business breakfast meeting on Tuesday.
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