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|Articles - June 2012|
|Tuesday, May 29, 2012|
Page 3 of 3
Outside of his winery, Soter is making an impact by informing wine growers that when he buys additional pinot noir grapes for Planet Oregon and for his North Valley label, he will buy only from vineyards that are certified sustainable.
“That’s how growers can buy into the Planet Oregon concept, by selling grapes to us,” he says. “We want to see more certified sustainable acres and we also want to send a message that it’s high time consumers had a chance to have sustainability as an added value.”
To that end, in April New Seasons and some Fred Meyer stores put up special displays for Planet Oregon. There are now 17 other Oregon wineries certified through the Carbon Neutral Challenge program.
Soter wears his heart on his whimsical Planet Oregon label that delivers a message about the value of his earth-friendly product. The label also informs consumers that $1 from each bottle is donated to the OEC. In February, he and his wife made a $5,400 donation for 2011 sales.
"By big business standards, that’s certainly small potatoes,” Soter says, “but it’s a significant commitment and it’s putting our money where our mouth is.”
Soter is gradually boosting production and distribution of Planet Oregon, going from last year’s Oregon-only 500 cases to 600 cases for sales in Oregon and Washington this year. The following year’s sales will be in 10 states and eventually Planet Oregon will take on the nation.
At 60, Soter has found true fulfillment in blending quality with ecology. “I’ve never been happier in the wine business,” he says.
Thursday, April 03, 2014
BY OB STAFF
Learn how to green your workplace and lower your environmental footprint at the office. Oregon Business presents a two-hour "Greening Your Workplace" seminar on May 28th, 2014 at the Nines Hotel in Portland.
Friday, February 28, 2014
The 21st annual 100 Best Companies to Work For in Oregon list was announced Thursday night at an awards dinner at the Oregon Convention Center.
Tuesday, February 25, 2014
BY JOE ROJAS-BURKE | OB BLOGGER
The medical research enterprise wastes tens of billions of dollars a year on irrelevant studies. It’s time to fix it.
Thursday, February 27, 2014
Our 100 Best Companies project turned 21 this year, so pop open the Champagne. Our latest survey gives us plenty to cheer.
Tuesday, April 01, 2014
BY APRIL STREETER | OB CONTRIBUTOR
Three years ago, PPS set out to begin to convert the 1930s-era boilers from diesel/bunker fuel to cleaner-burning natural gas. Oregon’s largest school district has realized impressive carbon dioxide emissions reductions, setting an example for public and private institutions.
Tuesday, February 25, 2014
Health care and vacations rule. That’s the consensus from our reader poll on workplace benefits that help retain and recruit employees.
Wednesday, April 02, 2014
A new report explores the impact of millennials on Oregon's business and political climate.
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