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|Articles - June 2012|
|Tuesday, May 29, 2012|
Page 3 of 3
Outside of his winery, Soter is making an impact by informing wine growers that when he buys additional pinot noir grapes for Planet Oregon and for his North Valley label, he will buy only from vineyards that are certified sustainable.
“That’s how growers can buy into the Planet Oregon concept, by selling grapes to us,” he says. “We want to see more certified sustainable acres and we also want to send a message that it’s high time consumers had a chance to have sustainability as an added value.”
To that end, in April New Seasons and some Fred Meyer stores put up special displays for Planet Oregon. There are now 17 other Oregon wineries certified through the Carbon Neutral Challenge program.
Soter wears his heart on his whimsical Planet Oregon label that delivers a message about the value of his earth-friendly product. The label also informs consumers that $1 from each bottle is donated to the OEC. In February, he and his wife made a $5,400 donation for 2011 sales.
"By big business standards, that’s certainly small potatoes,” Soter says, “but it’s a significant commitment and it’s putting our money where our mouth is.”
Soter is gradually boosting production and distribution of Planet Oregon, going from last year’s Oregon-only 500 cases to 600 cases for sales in Oregon and Washington this year. The following year’s sales will be in 10 states and eventually Planet Oregon will take on the nation.
At 60, Soter has found true fulfillment in blending quality with ecology. “I’ve never been happier in the wine business,” he says.
Wednesday, August 05, 2015
BY KEN MAES
A huge migration from Northern California has contributed to average 16% growth per year since 1990.
Friday, August 21, 2015
Renee Spears, founder and owner of Portland-based Rose City Mortgage, is hot to trot to sell pot.
Monday, September 28, 2015
BY JOE CORTRIGHT
Corporate headquarters are no longer a marker of economic prowess.
Wednesday, August 19, 2015
BY KIM MOORE
A conversation with Chris Maples, president of the Oregon Institute of Technology.
Tuesday, August 18, 2015
BY JASON NORRIS | CFA
Earlier this month, the People’s Bank of China (PBoC) announced they were going to devalue their currency, the Renminbi. While the amount of the targeted change was to be roughly 2 percent, investors read a lot more into the move. The Renminbi had been gradually appreciating against the U.S. dollar (see chart) as to attempt to alleviate concerns of being labeled a currency manipulator.
Monday, September 28, 2015
BY TIM NEVILLE
A Power Lunch at Zydeco Kitchen and Cocktails in Bend.
Thursday, August 20, 2015
BY JACOB PALMER
Ask any college student: Textbook prices have skyrocketed out of control. Online education startup Lumen Learning aims to bring them down to earth.
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Promoting from within its own ranks, PacificSource Health Plans has tapped Tony Kopki to head its commercial lines of business in Oregon, Idaho and Montana. In his new role as Vice President of Commercial Programs, Kopki will provide strategic, product and market leadership for PacificSource’s commercial programs.
Thomson brings 25 years of healthcare experience in provider relations, sales, marketing and communications.