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|Articles - May 2012|
|Monday, April 23, 2012|
When Kristine Akins had a second bike stolen in 2010, the veteran entrepreneur didn’t get mad. She got even. In 2011, she founded BikeTrak, a startup that is building GPS-powered security devices for bikes. Embedded in the bicycle, the unit will automatically alert riders and police when a bicycle is stolen, then pinpoint where the bike is at any given time. “It’s a complete system for thwarting bike theft,” says Akins. The system operates at the nexus of several cutting-edge technologies, including GPS, cellular chip and “machine-to-machine” communications. “There were significant challenges,” says Akins. Other technical hurdles include ensuring the unit isn’t on or activated when the bike is accidentally jostled or when the rider moves the bike, and embedding the device, with its three antennas, in the actual bike frame. Akins is testing a “Beta I” version of BikeTrak this month — the initial round of units will be built into the water cage — and hopes to release about 200 products this summer, just before the September Interbike trade show in Las Vegas. Akins has been working with Portland police on the device and says detectives “love the idea” of an automated system. Would-be vigilantes, take note. A notice on the BikeTrak web site likely will read: “Don’t go after the thief yourself.”
Bicycle security devices
Received $150,000 in convertible note funding. “We’re looking at getting $750,000 before launch,” says Akins. Named as a semi-finalist in Angel Oregon 2012. Two full-time employees, several part-time and contractor workers. Retail launch price is $299. “This is heavy-duty technology, but we hope to get prices down over time.”
“Bikes are so easy to steal,” says Akins. “If thieves think they might be tracked, they’ll probably think twice. Ninety percent of thieves are idiots. But we’re struggling a bit in terms of publicizing where the unit will be located on the bike.”
Thursday, February 27, 2014
Our 100 Best Companies project turned 21 this year, so pop open the Champagne. Our latest survey gives us plenty to cheer.
Tuesday, February 25, 2014
In this issue, we celebrate our 21st annual 100 Best Companies to Work For in Oregon project.
Friday, March 14, 2014
BY TOM COX | OB BLOGGER
Five books that will make you a better leader.
Thursday, April 17, 2014
BY JASON NORRIS | OB BLOGGER
The “polar vortex” of 2014 seems to have finally thawed and we believe this change in weather will bring more sunshine to the U.S. economy as well.
Tuesday, March 11, 2014
BY MARK BLAINE | OB BLOGGER
The publisher of the Emerald Media Group moves on, leaving a cutting edge media group that depends on business acumen for its survival.
Tuesday, March 25, 2014
BY VIVIAN MCINERNY | OB BLOGGER
Oregon is home not only to many fine writers but also several accomplished small publishers.
Monday, March 03, 2014
Check out interviews with employees from some of the 100 Best Companies to Work For in Oregon winners and find out what makes their company a great place to work.
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|100 Best awards 2014|
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|Teen survives 5-hour flight in jet wheel well|
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