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|Articles - May 2012|
|Monday, April 23, 2012|
By Dan Cook
April marked the end of an era in Ashland. Its standalone medical center, Ashland Community Hospital, agreed to take on a business partner after years of financial struggles. Hospital management insists the “strategic alliance” with San Francisco-based Dignity Health was inevitable because of increasing financial pressures on the small health-care center. But the decision and process that led up to it triggered an angry opposition among some employees.
The small health-care facility chose to partner with the fifth-largest health care organization in the country. Dignity Health is a network of 40 acute-care hospitals and more than 150 ancillary care sites in communities in California, Arizona and Nevada.
The past decade has not been kind to the Ashland 49-bed hospital, founded in 1907. Use of its maternity facility has declined during the past decade, and without a specialty center such as a heart or cancer unit to offset such losses, revenue has been down and key personnel have departed.
“They really needed to find a viable partner,” says Jerry Taylor, a retired high-tech executive with close ties to the hospital. “In no sense was it a failure of leadership; they were losing skill sets and just weren’t financially viable going forward.”
The hospital board said in August it would seek a strategic alliance with another health-care provider to ensure the long-term viability of the hospital. As the date for selecting a partner neared, staff tension increased. That tension exploded in March with a blistering letter to the editor of the Ashland Daily Tidings signed by five hospital employees. Management was accused of fiscal mismanagement, bullying employees and using fear tactics to quash feedback or criticism of hospital operations and policies.
The letter writers urged the hospital to engage the community in an evaluation of the conditions that led to the need for a partnership and seek input on the hospital’s community role.
Hospital CEO Mark Marchetti declined to discuss allegations in the letter, saying they were unrelated to the alliance.
The sense of loss conveyed by the letter resonates with many in the community.
“This is not something anyone ever wanted to happen,” says Patsy Smullin, the owner of Medford-based California Oregon Broadcasting, whose foundation, the Patricia D. & William B. Smullin Foundation, supports the hospital. Smullin thinks management did all it could to remain independent, but market forces weighing against that were simply too strong. She expressed regret that local control of the hospital likely would be further eroded.
“Sadly, once you take that first step in that direction,” she says, “that pattern only continues.”
Tuesday, January 28, 2014
Plywerk owner Kjell van Zoen talks to Oregon Business about bringing manufacturing back to the United States, lean manufacturing and the value of buying local.
Thursday, March 06, 2014
BY HANNAH WALLACE | OB BLOGGER
The founder of Pacific Foods talks about why his company has flown under the radar in Oregon, how saving a family-run chicken hatchery has helped his bottom line and why he thinks organic food is anything but elitist.
Monday, February 03, 2014
BY ROBERT SHLACHTER AND MARK FRIEL | OB GUEST CONTRIBUTORS
Alternative methods of dispute resolution have the potential to lower costs, increase efficiency and provide greater control over process. The key is to know which ones to use, and how to use them in a way that accomplishes those objectives.
Tuesday, February 25, 2014
BY BRANDON SAWYER
The 100 Best Companies get more creative with perks and more generous with benefits; employees seek empowering relations with management and coworkers.
Tuesday, March 04, 2014
BY DEBRA RINGOLD | GUEST CONTRIBUTOR
How can we strengthen the performance of institutions charged with teaching what Francis Fukuyama calls the social virtues (reciprocity, moral obligation, duty toward community, and trust) necessary for successful markets and democracy itself?
Tuesday, January 21, 2014
Hood River company MTMCare manages medications for eligible Medicare clients.
Thursday, January 23, 2014
A conversation about MBAs with B-school deans from Marylhurst University and Oregon State University and a list of the top MBA programs in Oregon.
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