Home Back Issues May 2012 Ristretto Roasters makes its mark

Ristretto Roasters makes its mark

| Print |  Email
Articles - May 2012
Monday, April 23, 2012
Article Index
Ristretto Roasters makes its mark
Page 2

 

0512_Tactics_03
// Photo by Justin Tunis

Both the North Williams and Schoolhouse cafés got under way after the developers asked Johnson to locate in their buildings.

And those unintimidating baristas? Johnson hires employees, many of whom receive health insurance, for the long-term; his very first employee now manages the North Williams café. Nurturing a stable work force has helped Ristretto expand even amid a recession and a doubling of coffee prices in recent years, he says. As margins tighten, employees are expected to grow their jobs, implement “operational efficiencies and bring ideas to the table.” Ristretto’s participatory culture extends to the frequent parties Johnson and Rommelmann host for staff; management and employees also take annual trips to the Sandy River. “We hang out together,” Johnson says.

A family-owned business, Ristretto has grown without investors, says Johnson with some pride, a fact he attributes in part to the relatively low cost of starting up a shop in Portland. “It’s been a bit of a crapshoot,” he acknowledges, singling out the decision to open a store on then-undeveloped North Williams as particularly risky. “But look at it now,” says Johnson, referring to the street’s thriving mix of shops, restaurants and housing developments.

In a town crazy for coffee, Ristretto offers the requisite cuppings — coffee tastings — and Johnson takes the sourcing of his coffee beans seriously, making regular visits to Central and South American growers “to relay standards for cup quality.” But unlike a new wave of elite Portland micro-roasters, accessibility, not exclusivity, is Ristretto’s game. Until recently, Beaumont customers could watch Johnson in the café’s glass walled roasting chamber, and Johnson says future growth will continue to be guided by community-oriented partnerships with other local businesses. “I like to keep things where I can see them,” he says, adding he has no plans to expand outside of Portland.

Not that he’s entirely closing off the possibility of following in the footsteps of local forbearer Stumptown Coffee, which opened stores in Manhattan a few years ago. “My wife is from New York,” says Johnson. “You never know.”



 

Comments   

 
KATHY HAYES
+1 #1 RE: Ristretto Roasters makes its markKATHY HAYES 2012-04-27 18:01:17
FANTASTIC, I'M SO PROUD AND THRILLED AT YOUR SUCCESS AND HARD WORK. NEW YORK WOULD LOVE YOU. AS WE ALL DO. HUGS TO YOU BOTH. kathy hayes
Quote | Report to administrator
 

More Articles

The global challenge

News
Friday, June 27, 2014
062714 thumb globalmarketBY JASON NORRIS | OB BLOGGER

Over the last several months we have seen a wave of cross-border acquisitions, primarily U.S.-based companies looking to purchase non-U.S.-based companies. There are a few reasons for this, but the main culprit is the U.S. corporate tax system. The United States has one of the highest corporate tax rates in the world.


Read more...

The business of running a food cart

News
Thursday, June 05, 2014
OBM1BY HANNAH WALLACE | OB BLOGGER

What does it take to launch and run one of these mobile food businesses?  


Read more...

OB Video: Building trade ties with the EU

News
Monday, June 16, 2014
BritEmbCampionBY KIM MOORE | OB RESEARCH EDITOR

The Oregon economy could get a boost from a new trade agreement being negotiated between the U.S. and the European Union.


Read more...

Green Your Workplace seminar held at Nines Hotel

News
Wednesday, May 28, 2014

GreenYourWorkplacelogoOBMOregon Business magazine's  "Green Your Workplace" seminar featured a panel of sustainability experts from small, medium and large organizations. The seminar drew 70 people and took place in the Nines Hotel this morning.


Read more...

Salvage operation

June 2014
Thursday, May 29, 2014
BY JONATHAN FROCHTZWAJG

For Far West Fibers, one of Oregon's largest and oldest mixed-recycling companies, garbage alchemy has long been big business.


Read more...

Driving green

June 2014
Thursday, May 29, 2014
BY KIM MOORE

Transportation accounts for the second-largest source of greenhouse gases in the U.S. (28% in 2012), and the use of renewable fuels, such as biodiesel and ethanol, is booming in light of state and national programs to make transportation fuels cleaner.


Read more...

Powerlist: Credit Unions

June 2014
Thursday, May 29, 2014
BY KIM MOORE

A conversation about credit unions with the CEOs of Advantis Credit Union and OSU Federal Credit Union, followed by June's Powerlist.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS