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|Articles - May 2012|
|Monday, April 23, 2012|
Page 5 of 6
Simple Living Media
“I sold my first sidebar ad six months after I launched, mostly for what I called latte money. I then wrote an e-book to sell on the blog, which sold enough in another six months to pay off all my school loans and to grab the attention of a publishing house. I signed my first book contract, and it was released in bookstores in late 2010. I love that I can earn a full-time income for my family while staying home with them.”
“One of the things I’ve been reflecting on in the last few months is very few companies are startups when the founders are in the midst of early childhood. We were setting up the DNA of the company at the moment we had a 2-year-old and were pregnant with the second. It gave us a unique perspective on business in that moment of time. It meant the entire structure of company is based in a family-centered approach.”
A shortage of natural organic toys prompted Stacee Wion and former partner Sonja Barclay to open SpielWerk Toys in Portland in 2006. “Free and open uninhibited play is the tool by which children develop and we didn’t feel what was on the mainstream market was appealing to the best interest of children,” says Wion, 38. Instead of “mental and interactive” toys — currently all the rage — SpielWerk provides kids with open-ended physical experiences, such as a soft-faced doll with just a suggestion of a human face “so children create the character.” To compete with lower-priced national and online retailers, the store offers customers an environmentally friendly community-based shopping experience featuring a play area and a selection of locally crafted toys. Wion, who grossed $400,000 last year, also sponsors children’s craft activities during neighborhood events such as Sunday Parkways and is expanding the business to include commercial playscape design and residential playscape consultation. The mother of three children, Wion lives two blocks from the store’s North Williams location. Her 16-year-old son was recently onsite helping her break down boxes. “We have the relationship of being part of the village,” says Wion.
Plum District, Urban Bliss
“Moms love Facebook, Pinterest, Twitter. We’re tied to our cell phones because we’re always on the go and it’s easy to check in with the rest of the world quickly while waiting in the carpool lane at school. At Plum District, our district consultants are featured along with their offer pages; they share why they brought that deal to the table. The Internet has made mom-specific advertising more accessible.”
Friday, July 18, 2014
BY JASON NORRIS | OB GUEST CONTRIBUTOR
Back in May, we shared a common Wall Street quote about investing, “Sell in May and go away.” Fast forward to July and the most common question we have been getting from clients is, “When is the market pullback going to occur?”
Thursday, June 26, 2014
BY ERIC FRUTS | OB BLOGGER
Last year, the housing market in Oregon—and the U.S. as a whole—was blasting off. The Case-Shiller index of home prices ended the year 13% higher than at the beginning of the year. But, was last year a blip, or a trend?
Tuesday, July 08, 2014
BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment.
Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.
Thursday, July 03, 2014
BY TED AUSTIN & MIKE BAELE | GUEST CONTRIBUTORS
The Office of Economic Analysis announced that Oregon is currently enjoying the strongest job growth since 2006. While this resurgence has been welcome, the lingering effects of the 2008 “Great Recession” continues to affect Oregon businesses, especially with regard to estate planning and business succession.
Wednesday, July 02, 2014
BY JESSICA RIDGWAY | OB WEB EDITOR
Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.
Wednesday, July 09, 2014
BY LINDA BAKER | OB EDITOR
Scott Kveton, the CEO of Urban Airship is taking a leave of absence from the company. As the story continues to unfold, here’s our perspective on a few of the key players.
Thursday, July 24, 2014
BY LINDA BAKER | OB EDITOR
Remember the naysayers? Those who called the South Waterfront aerial tram a boondoggle? Those who rejoiced at the massive sell off of luxury condos at the John Ross and Atwater Place?
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Vigilant enters a New Year with a new president.
How George Fox has become one of Oregon's largest private universities.
Forest Grove sees growth in the burgeoning food and beverage scene.
Lane Powell Shareholder Susan K. Eggum has been elected as vice chair of programs and projects for the International Association of Defense Counsel’s (IADC’s) Employment Law Committee.
Geffen Mesher is saddened to announce the passing of long-time shareholder, Tom “Mike” Anderson, who died on July 10, 2014, from liver disease diagnosed after recent heart surgery. He was 55 years old.
Fifteen Lane Powell attorneys have been named 2014 “Oregon Super Lawyers,” and another five attorneys have been named as “Oregon Rising Stars” by Super Lawyers magazine.