Sponsored by Oregon Business

Obie won

| Print |  Email
Articles - April 2012
Thursday, March 22, 2012

 

0412_Profile_BrianObie_02
// Photo by Alexandra Shyshkina

“The credit freeze was worse than I’d ever seen before,” says Ledoux. “All we could do was just do our best to influence bankers. There was a lot of explaining things to people who were holding on to their chairs with white knuckles waiting for the end of the world to come.

“But for Brian it wasn’t a question of whether. It was when and how.”

Obie’s skills as a salesman came into play and people began buying into his vision. Even the Eugene Hilton, a potential competitor, wrote a letter of support.

Typical of Obie’s unbeatable optimism, he saw advantages in the economy’s nosedive. A few market tenants were unable to renew their leases. Nike relocated and left a large corner space empty. In Obie’s mind the newly available space translated as a fortuitous adjustment to his dream. Now the hotel would actually be a part of the market rather than a separate building.

“We were able to create the space that would allow this to happen,” says Obie, who demonstrated his thanks to his community by using almost all Eugene-area businesses for the construction, design and art on the walls. Reservations already are pouring in, especially for June’s Olympic trials for track and field.

 



 

More Articles

How a Utah-based essential oils company cornered the Oregon market

March 2015
Friday, February 20, 2015
BY AMY MILSHTEIN | OB CONTRIBUTOR

Multilevel marketing, health claims and zyto scanner biofeedback machines: How dōTERRA thrives in Oregon. 


Read more...

Everything old is new again: How the EEOC is reinventing itself

Contributed Blogs
Tuesday, February 17, 2015
BY TAMSEN LEACHMAN | OB GUEST CONTRIBUTOR

It is important to understand the EEOC’s priorities, and ensure that your leadership understands the shifting expectations of regulators and the heightened standards to which you (and they) may be held.


Read more...

City announces plans for Portland summer-league baseball team

News
Tuesday, March 10, 2015
IMG 3888BY JACOB PALMER | OB DIGITAL NEWS EDITOR

Baseball is returning to Portland and city officials are hoping economic opportunity comes with it.


Read more...

10 quotes explaining crisis at Port of Portland

The Latest
Friday, February 20, 2015
022015 port portland OBM-thumbBY JACOB PALMER | OB DIGITAL NEWS EDITOR

The ongoing labor disputes at the Port of Portland came to a head two weeks ago when Hanjin, the container port's largest client, notified its customers it would be ending its direct route to Oregon.


Read more...

Where do Portland demographics rank among the largest 50 cities in the US?

The Latest
Tuesday, February 10, 2015
thumbpdxinperspectiveBY JACOB PALMER | OB DIGITAL NEWS EDITOR

The Portland in Perspective study, done by the City Budget Office, was released Tuesday.


Read more...

On the Road

April 2015
Friday, March 27, 2015
BY LINDA BAKER

My daughter turned 18 last week, and for her birthday I got her a Car2Go membership. Not to label myself a disruptor, but it felt like a groundbreaking moment. The two of us, mother and child, were participating in a new teen rite of passage: Instead of handing over the car keys, I handed over a car-sharing card — with the caveat that she not use the gift as her own personal car service.


Read more...

Meeting Facilities Perspective

March 2015
Tuesday, February 24, 2015
BY KIM MOORE | OB RESEARCH EDITOR

A conversation with Donna Earley, director of sales and marketing for the Salem Convention Center.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS