Natural selection

| Print |  Email
Articles - March 2012
Friday, March 02, 2012
0312_Tactics_03
0312_Tactics_04
She expanded her territory during a drive to visit her family in Ohio, selling jars of balls the whole way. With her earnings, she made more balls and sold those on the return trip. Back home, she refilled her growing orders by shipping from Willamina.

After getting swamped with orders at a 1986 trade show, Carrier decided it was time to go big time. With financial backing from friends and family, she bought manufacturing equipment and moved into a 2,600-square-foot space in downtown McMinnville. In time she had 12 employees. Then, as now, the bulk of the business was contract work for people who brought their healthy snack ideas to her.

“In a sense you feel like a little dream maker,” says Carrier. “I had a dream, so I’m very compassionate to people starting out.”

In addition to contract work, the company’s success rests on the sales of a variety of Betty Lou’s healthy bars and protein shakes. The products are widely available at Fred Meyer and health food stores; online shoppers at bettylousinc.com can browse by diet types.

New products are in the works, thanks to a recent move and the acquisition of more equipment. In 2009 Betty Lou’s moved from a 32,000-square-foot plant in McMinnville’s Granary District to the former site of an RV factory.

 



 

Comments   

 
Guest
-1 #1 nut ballsGuest 2013-02-11 22:12:44
Please tell me where I can purchase your nut balls in Bend. Natures used to carry them and occasionally Fred Meyer. I have had diffuculty locating then in either store for some time. Please advise. Than you
Susan
Quote | Report to administrator
 

More Articles

Celestial Eats

May 2015
Monday, April 27, 2015
BY JACOB PALMER AND EILEEN GARVIN

A power lunch at Solstice Wood Fire Cafe & Bar.


Read more...

Banking Perspective

April 2015
Thursday, March 26, 2015
BY KIM MOORE

A conversation with Craig Wanichek, president and CEO of Summit Bank.


Read more...

Editor’s Note: It’s a Man’s World

Linda Baker
Thursday, April 30, 2015
lindablogthumbBY LINDA BAKER | EDITOR

Earlier this week we posted an article from our May issue:  It’s a Man's Man’s Man’s World. The story covered the gender divide in tech from the perspective of male workers. Twitter didn’t like it.


Read more...

An uncertain future

Guest Blog
Thursday, May 21, 2015
norristhumbBY JASON NORRIS | GUEST BLOGGER

Uncertainty is a part of doing business, whether in through the lens of investment opportunities and risks or the business of running an enterprise.


Read more...

Man for All Seasons

May 2015
Monday, April 27, 2015
BY LINDA BAKER

A longtime technologist and entrepreneur, Dwayne Johnson, 53, is managing partner of PDXO/GlobeThree Ventures, a strategy and business consultancy in Portland.


Read more...

Oregon businesses face destruction from future earthquake

The Latest
Wednesday, May 20, 2015
htctthumb1BY KIM MOORE | RESEARCH EDITOR

An earthquake would completely destroy many Oregon businesses, highlighting the urgent need for the private and public sectors to collaborate on shoring up disaster preparedness, said panelists at an Oregon Business breakfast summit today.


Read more...

Fighting Fire With Fire

May 2015
Friday, April 24, 2015
BY BEN DEJARNETTE | INVESTIGATEWEST

Timber companies and environmental groups take a stab at collaboration to boost logging and restoration in Oregon fires.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS