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|Articles - March 2012|
|Friday, March 02, 2012|
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At first I put all the farms on for free. Trying to get money afterwards is a pain in the ass. But I expect to bring in $100,000 this year. There are 1.2 million small farms in the U.S. If I can get 1% to 2% to join, then we’re talking 12,000 to 24,000 members at $120 a year. That’s just two lattes a month, although you can’t say that because farmers don’t drink lattes.
OB: How do you persuade farmers and ranchers to pay for your service?
I want to talk about us as a marketing co-op. Farmers have been members of co-ops for a long time. If we join together we have momentum, and it won’t cost as much as doing it on our own. The younger farmers are pretty hip to the idea. It’s the older farmers I’m trying to encourage.
OB: If I’m paying to stay on a farm, do I have to work, too?
95% of people do work, feeding or brushing animals, although if you’re talking scooping poop that drops to 5%. People from South Africa are the best at that. Some guests come to retreat. Others want direct knowledge of farm life: how to feed a chicken, what’s the difference between cracking open an egg and getting a yolk or a chick. Some want their kids to play in a hayloft. But none of us will put you to work unless you want to.
OB: What’s your worst experience as a farmstay host?
I have never had a bad guest. I did have one mother who thought it would be helpful for her three kids to clean our barn. That lasted five minutes.
Tuesday, July 08, 2014
BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment.
Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.
Thursday, July 10, 2014
BY TOM COX | OB BLOGGER
Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.
Thursday, June 05, 2014
BY HANNAH WALLACE | OB BLOGGER
What does it take to launch and run one of these mobile food businesses?
Thursday, June 26, 2014
BY ERIC FRUTS | OB BLOGGER
Last year, the housing market in Oregon—and the U.S. as a whole—was blasting off. The Case-Shiller index of home prices ended the year 13% higher than at the beginning of the year. But, was last year a blip, or a trend?
Monday, July 07, 2014
BY TOM COX | OB BLOGGER
Named after the 2010 experiment by Thomas Ryan, "Robin Sages" are fake social media profiles designed to encourage linking and divulging valuable information.
Friday, June 27, 2014
BY JASON NORRIS | OB BLOGGER
Over the last several months we have seen a wave of cross-border acquisitions, primarily U.S.-based companies looking to purchase non-U.S.-based companies. There are a few reasons for this, but the main culprit is the U.S. corporate tax system. The United States has one of the highest corporate tax rates in the world.
Monday, July 14, 2014
BY TERRY "STARBUCKER" ST. MARIE
I really didn’t know that much about angel investing, but I did know a lot about the entrepreneurial spirit.
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