|| Print ||
|Articles - Jan/Feb 2012|
|Thursday, January 19, 2012|
By Robin Doussard
Mirroring robust growth around the state, a burgeoning Latino population in Southern Oregon with growing purchasing power is spurring the growth of Hispanic-owned business in Jackson County.
From 2000 to 2010, the Latino population in Jackson County grew by almost 80% to about 22,000, and the number of Hispanic-owned firms grew from about 350 to 1,000. At the forefront of this is a new, highly motivated and educated group of Latino entrepreneurs like 34-year-old Hector Flores.
“We call ourselves the new breed in the Latino business world,” says Flores. He graduated from Southern Oregon University with a master’s in teaching and then worked in China for seven years. When he returned in 2009, he saw few things targeted to the Hispanic population; a previous Latino publication had dissolved. So he and his brother, Alfredo, founded Revista Caminos in 2009, a monthly Spanish-language magazine full of local, positive stories about the Hispanic community. “We immediately had enough advertising to pay for the initial costs,” says Flores, who is the editor. The magazine now has a print run of 5,000, and Flores says he is being asked to expand into Redding and Klamath Falls.
“Everyone is filling a niche,” says Flores of this new breed of Latino entrepreneur. “It’s collaborative and people are building networks of people. We’ve reached out to other Hispanic publications statewide to collaborate.” A Latino publication in Eugene was struggling, so the Flores brothers helped out; and they want to form a media alliance of other Hispanic publications in Oregon.
“It’s amazing what’s going on,” says Jessica Gomez, who founded with her husband in 2003 Rogue Valley Microdevices, a thriving business that employs 13. “What Hector is doing with Caminos is great. They are all about bringing the Hispanic community together.”
Flores estimates there are 50 Hispanic-owned businesses in Medford alone, and at least 100 in the greater Rogue Valley area. “From furniture shops to bakeries to nonprofits,” he says. “There is a huge push by Latino entrepreneurs.”
“When you have a recession like we’ve had, it forces people to be creative,” observes Gomez. “You have people who are now unemployed who are asking: What do we do? How do we survive? I think that’s a driving factor in economic development locally.”
Friday, February 27, 2015
BY OB STAFF
Oregon Business held its 22nd annual 100 Best Companies to Work For in Oregon celebration Thursday night in the Oregon Convention Center.
Wednesday, April 15, 2015
BY GARY CONKLING | GUEST BLOGGER
Avoiding a crisis is a great way to burnish your reputation, increase brand loyalty and become a market leader.
Friday, February 27, 2015
VIDEO: 2015 100 Best Companies to work for in Oregon
Wednesday, April 08, 2015
BY JACOB PALMER | DIGITAL NEWS EDITOR
The Wilsonville-based company is targeting GoPro enthusiasts with its latest release. Is spy gear poised to go mainstream?
Thursday, March 19, 2015
BY APRIL STREETER
How the private sector can ride the next transit revolution.
Monday, March 02, 2015
BY KIM MOORE | OB RESEARCH EDITOR
Portland-based healthcare provider ZoomCare said it plans to “remake American healthcare” by expanding its on-demand urgent care model to emergency, surgery, dental and primary care, among others.
Thursday, April 23, 2015
BY JASON NORRIS | GUEST BLOGGER
There are winners and losers with a strengthening U.S. dollar.
|Bike Chic: 7 stylish options for cyclists|
|Beam Me Up|
|Get on the bus!|
|Emperor of the Sea|
|The Road to Reinvention|
|Epitaph for a Boondoggle|
|FLOTUS: Tech industry to train, hire 90K vets|
|'Man-made' earthquakes becoming more frequent, powerful|
|FCC poised to block Comcast, Time Warner merger|
|Dunkin' Donuts, Domino's lead junk food revival|
|Pulitzer-winning journalist chooses PR|
|Taco Bell up, Chipotle down|
|Lilly Pulitzer line at Target crashes site|
A new report highlights how Oregon bankers are giving back to their communities.
Since 1932 Tidewater Transportation & Terminals (operating as Tidewater Barge Lines and Tidewater Terminal Company) has operated a multicommodity transportation and terminal company based in Vancouver, Washington. The friendly expression on the company’s shipping containers reflects the attitude of about 330 safety and community-conscious employees but belies how complicated the barge business really is.
The Port of The Dalles has run marine facilities since the 1930s, but they are part of a larger mission to strengthen the local economy. They focus on regional economic development with a strong bent toward adding good-paying jobs in high tech, manufacturing and other industries.
Thinking about an MBA? Join us for our upcoming Wine & Cheese Information Session to learn more about Concordia University's MBA program.
Providing attendees with unique taste of the Northwest Reception.
CFM Strategic Communications turns 25 this year and is celebrating with a revamped website, special events for firm alumni and clients, a special-label wine and a list of 25 stories about its client work over the past quarter century.