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|Articles - Jan/Feb 2012|
|Thursday, January 19, 2012|
Page 1 of 2
By Lee van der Voo
On the other side of the debate about China’s aggressive push into the U.S. solar market is this: exports.
They were a bright spot on the Oregon economy in 2010, with international trade growing by 19% on nearly $18 billion in foreign sales. Nearly 5,000 Oregon companies export goods and services internationally. In September, Gov. John Kitzhaber touted many on a trade mission to Asia, stumping for Nike, Intel, wheat growers, motorcycle makers, even boat-paddle craftsmen.
China is the state’s largest trading partner, gobbling a whopping $4 billion, or 22%, of Oregon exports last year, up from $807 million in 2005. But with allegations of product dumping by China made by SolarWorld, the German company with U.S. operations and 1,000 employees in Hillsboro, and other companies in October, some trade experts say they’re worried.
Backlash is already playing out in the renewable energy world, with China making similar accusations about polysilicon dumping by U.S. companies and investigating U.S. subsidies to renewable energy. As it does, concerns about future trade tariffs are reaching beyond the solar industry to other exports.
“At the end of the day, it’s not only about SolarWorld. There are implications downstream and I always worry about the law of unintended consequences,” says Barry Horowitz, a trade expert at Portland-based CMS Consulting Services who accompanied both crab and potato reps to Asia on behalf of the Port of Portland.
As the details of U.S. solar industry’s joust with China evolve, they’re a departure from the sunny stories of four years ago, when Oregon’s budding solar industry was called “a locomotive that has already left the station, and it is accelerating” by former Solaicx CEO Bob Ford. While the industry has grown since, it hasn’t grown as expected.
An October report from the Solar Foundation estimates the industry is tied, in some way, to some 545 companies in Oregon, and supports 3,346 jobs. Business Oregon, the state’s economic development agency, estimates as many as 8,000 Oregonians are economically dependent on solar manufacturing. The sector includes manufacturers of top brands such as SolarWorld, MEMC (Solaicx) and Sanyo, as well as manufacturers of wafers and inverters, wafer cleaning companies, silicon recyclers and research facilities, and designers of PV tracking systems and test equipment.
Oregon’s semiconductor industry made it easy for solar companies to land here, tapping a workforce with similar talents, along with cheap power, an established supplier network, state incentives and a favorable tax structure. Many of these companies export products, helping bolster Oregon’s standing as eighth in the nation for exported goods.
But Oregon’s solar industry has fallen short of expectations. Some things were achieved: SolarWorld planned to create 1,000 jobs in Oregon by 2010, and did. Oregon also developed a solar feed-in-tariff pilot that, along with incentives and creative financing packages, began vigorously installing rooftop panels. The number of solar manufacturers also grew from three in 2007 to six in 2011. But that’s about half the 11 manufacturers the Oregon Economic and Community Development Department was recruiting in 2008. Solaicx sold to MEMC in 2010, which laid off 100 of its 140 Portland workers in December. There is no more state Business Energy Tax Credit, which once helped lure solar companies here.
While some predicted it would be Oregon’s low hydropower rates that would hamper solar power’s growth in Oregon, few bet that China could upend the sector.
Yet between 2008 and 2010, Chinese exports of solar cells and solar panels to the United States jumped 350%. By July 2011, the country’s exports to the U.S. exceeded the volume of all of solar exports in 2010.
SolarWorld was the first to formally cry foul. SolarWorld is the only company named in a coalition of seven filing antidumping petitions Oct. 19 with the U.S. Department of Commerce and the U.S. International Trade Commission, asking for tariffs on Chinese imports, a request that has since provoked an investigation. They charge China’s subsidies to its solar manufacturers are illegal, allowing them to dump solar cells on the U.S. market for less than the cost of making them, driving prices to artificial lows to put competitors out of business.
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The big news at Oregon Business is we’re getting a ping pong table. After reading the descriptions of the 2015 100 Best Companies to Work For in Oregon, a disproportionate number of which feature table tennis in the office, I decided it was time to bring our own workplace into the 21st century. It was a tough call, but it’s lonely at the top, and someone has to make the hard decisions.
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Like the advent of the locomotive, the cloud creates business opportunities that simply weren’t possible before now. Get up to speed fast in May at an exciting cloud-empowered Portland event.
Registration is now open for Portland Business Alliance’s Annual Meeting, one of the largest business gatherings in Portland each year.