Home Back Issues December 2011 Mac's List of job postings grows

Mac's List of job postings grows

| Print |  Email
Articles - December 2011
Tuesday, November 15, 2011
Article Index
Mac's List of job postings grows
Page 2

By Susan Hauser

1211_MacsList_01
The Prichard Communications team, from left: Stephen Hammill, Carol Rossio, Mac Prichard and Lori Howell.
// Photo by Alexandra Shyshkina

“Do you get Mac’s List?”

According to the eponymous Mac, Mac Prichard, that simple question repeated myriad times turned an email list among friends into a thriving niche resource for job hunters in Oregon.

Mac’s List, now a weekly newsletter of job postings that goes to nearly 9,000 subscribers, and a website with 36,000 visitors a month — not to mention a Facebook page and a Twitter account — recently graduated from a sideline to a business with a life of its own. Prichard, who owns Prichard Communications, a Portland public relations and social media agency, recently augmented his staff of five to include one person whose duties revolve solely around Mac’s List.

“We’re making a tiny profit,” says Prichard, who estimates that Mac’s List revenues from job postings and ads account for about 10% of the agency’s income, “but by investing now we’re going to do even better down the road.”

Carol Rossio in late August became Mac’s List’s first full-time sales and advertising director. Prichard is assisted in other Mac’s List duties by Stephen Hammill, new media editor for Prichard Communications.

Both Rossio and Hammill found their jobs on Mac’s List.

Rossio says she introduced herself to Prichard after she heard him speak at a Public Relations Society of America conference. About a month later she saw her current job posted on Mac’s List, to which she subscribed.

“I applied the first day it was posted,” says Rossio, whose job is to line up potential job posters and advertisers for the list. “It was a perfect fit.”

Hammill was working as an online media producer in Tampa, Fla., when he got the urge to relocate to Oregon. “I was asking people what were some good local job resource guides for Portland and the region,” he says. “Three or four people said, ‘You need to be following Mac’s List,’ so I subscribed to the newsletter.” He spotted the job opening at Prichard Communications and joined the agency in November 2010.



 

More Articles

Grape Expectations

October 2014
Thursday, September 25, 2014
BY HANNAH WALLACE

Well-financed outsiders from France and California are buying up vineyards and wineries in the Willamette Valley.


Read more...

The 100 Best Nonprofits to Work for in Oregon 2014

October 2014
Thursday, September 25, 2014
14BY KIM MOORE

Proud, diverse and underpaid.

Pride in their organizations’ mission, fairness in the treatment of women and ethnic minorities, flexible work schedules — these are just a handful of workplace characteristics that employees of this year’s 100 Best Nonprofits appreciate about their organizations.


Read more...

100 Best Nonprofits to Work for in Oregon [VIDEO]

News
Thursday, October 02, 2014

Screen shot 2014-10-02 at 11.17.21 AMMore than 5,500 employees from 180 organizations throughout the state participated in the 100 Best Nonprofits to Work for in Oregon project.


Read more...

A Complex Portrait: Immigration, Jobs and the Economy

November/December 2014
Wednesday, October 22, 2014
BY JOE ROJAS-BURKE & KIM MOORE

Oregon Business reports on the visa squeeze, the skills gap and foreign-born residents who are revitalizing rural Oregon.


Read more...

Measure 91: What Oregon Businesses Need to Know

Contributed Blogs
Wednesday, October 15, 2014
91 thumbBY DIANE BUISMAN

Some common misconceptions employers have about marijuana.


Read more...

A Recipe for Success

October 2014
Thursday, September 25, 2014
BY LINDA BAKER

Two businesswomen, two iconic food brands and one food-obsessed city. We thought this sounded like a recipe for good conversation. So in late August, Oregon Business sat down with Wendy Collie, CEO of New Seasons Market, and Kim Malek, owner of Salt & Straw, to discuss their rapidly expanding businesses and Oregon’s trendsetting food scene.


Read more...

Innovation: a critique

News
Wednesday, October 08, 2014
1008 innovation thumbBY LINDA BAKER | OB EDITOR

A Design Week panel discussion raises questions about how innovative we really are.


Read more...
Oregon Business magazinetitle-sponsored-links-02
SPONSORED LINKS