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|Articles - October 2011|
|Thursday, September 22, 2011|
Page 9 of 15
Beyond the school
As vital as a new school is and as innovative as the green economy ideas are, they alone cannot resolve the challenges to Vernonia’s recovery: a commuter workforce, a critical shortage of light industrial and commercial land, a shrinking tax base, inadequate broadband access, costly water rates, a wastewater system that will cost $9 million to repair — issues that can be sure-fire business killers.
“The No. 1 issue was to get the school built for sheer survival’s sake,” says businessman Brad Curtis. “We’re all very proud. But you are really just buying time with the school.”
Recent political turmoil also has delayed traction on recovery efforts. Over the summer, voters recalled three of the five city councilors who had fired interim city administrator Bill Haack because he had helped with the investigation of police Sgt. Michael Kay, who eventually was let go for misconduct. Vernonia has had about seven city managers in eight years.
“The city has stopped,” says Randy Parrow, a city councilor and co-owner of the Sentry supermarket, the sole grocery in town. “We’ve spent six months fighting among ourselves instead of taking care of business,” says publisher Scott Laird. “There’s not a lot happening on economic recovery. People are just trying to keep their head above water.” (In early September, a reconstituted council rehired Haack as city administrator.)
Between the flood and the recession, about nine shops have closed in the small, sagging downtown, including a nursery, several restaurants, a bike rental shop and a hair salon. Dan Brown, the flood recovery manager, estimates that 10% to 20% of the homes slated for flood help are being lost to foreclosures, including eight homes in just three blocks on A Street. About 42 homes have been or are slated to be demolished.
“Vernonia has been through an awful lot and it shows,” says Sen. Betsy Johnson.
Lack of funding has stalled the Rose Avenue Project, a $3 million social service “hub” to house the nonprofit health clinic, senior center and food bank that were wiped out in the flood. Proposed along with the 25,000-square-foot hub is a biomass boiler that would use local biomass to heat the hub and provide energy for nearby buildings, a project that has received federal seed money.
Perhaps most critically, the city lost its core business land when new FEMA maps were redrawn after the flood; 177 acres of current school and business acreage will be rezoned to parkland. The future plan for those acres includes replacing Spencer Park, where the new school is sited, and one day building other amenities, such as biking, hiking and wildlife viewing areas.
This leaves no zoning that allows for a business park within the city limits. In the short term, the city hopes to rezone 12 acres of land above the new school for green industrial, which could take up to two years. The city is trying to find and acquire land for light industrial and commercial use, but expanding its growth boundary is an arduous chess game that could take many more years to complete. “Right now, if a business wanted to come in there’s no place for them,” says Sharon Bernal, a local realtor and chair of the economic development committee.
This deeply hurts the town’s ability to attract businesses, and keep what it has. Brad Curtis started Photo Solutions in 1989, a microlithography and glass-machining company with 10 employees. Curtis, who is also on the economic development committee, has lived in Vernonia for 22 years and wonders if he can hang on.
He must move his business out of the flood plain, but there is no light industrial site to build on, and no suitable place to lease. “So do we figure out a way to hang tight and stay here and forego growth,” he asks, “or do we move into Washington County? It’s hard to make a business case to stay in this town right now.”
Monday, July 14, 2014
BY VIVIAN MCINERNY | OB BLOGGER
Some people think Amazon’s winking eye logo is starting to look like a hoodwink.
Wednesday, July 02, 2014
BY JESSICA RIDGWAY | OB WEB EDITOR
Dress for Success Oregon promotes the economic independence of disadvantaged women by providing professional attire, a network of support and career development tools.
Tuesday, July 08, 2014
BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment.
Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.
Monday, August 18, 2014
Portland is in the middle of another construction boom, with residential and office projects springing up downtown, in the Pearl and Old Town. OB Web Editor Jessica Ridgway documents the new wave.
Thursday, July 24, 2014
BY CLIFF HOCKLEY | OB GUEST CONTRIBUTOR
With the increasing retirements of Baby Boomers, a massive real estate shift has created a significant increase in demand for NNN properties. The result? Increased demand has triggered higher prices and lower yields.
Wednesday, August 13, 2014
BY TOM COX | OB BLOGGER
When I say, “Your Employee is Always Right,” I do not mean “right about the facts,” but rather “right about how they feel” and “right about how they want to be led.”
Wednesday, July 09, 2014
BY LINDA BAKER | OB EDITOR
Scott Kveton, the CEO of Urban Airship is taking a leave of absence from the company. As the story continues to unfold, here’s our perspective on a few of the key players.
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