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News about news sources

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Articles - August 2011
Wednesday, July 20, 2011

We asked readers this month about where they get their news. Of the 668 Oregon business leaders who participated in the survey, 67% were over age 45. That age group, perhaps not surprisingly, is relying most heavily on traditional media, and their related websites, for their news. But the under-45 group is not far behind. That younger group uses more social media than the over-45s, but the majority said newspapers, magazines, TV and other “old media” are more important sources of news. Interestingly, almost 70% of respondents between the ages of 18-34 said magazines were very or somewhat important to them, the highest percentage among all age groups. The survey was conducted in late June by CFM Strategic Communications.

News sources graph

Social media account graph

Media hardware graph

 

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