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|Articles - August 2011|
|Wednesday, July 20, 2011|
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Atkinson toured the highly automated factory in Korea where her socks are made in December 2010. The visit confirmed for her that she had no desire to take over the manufacturing end of the business. “They do what they do well, so we just pay them for what they do well,” she says.
A more probable expansion for Sock It to Me would involve new products. On that same trip to Asia last December, Atkinson also traveled to China to meet with a lingerie manufacturer she met at the Magic trade show in Las Vegas.
“She has 30 employees, and they get furnished dormitories and a cafeteria where they get an hour and a half break for lunch every day,” she says. “She showed me all the sewing facilities in a big room with a huge window, lots of sun shining in. It looked good. I would probably go with her.”
Moving into lingerie would signify a big step for a company that sells socks. But Atkinson says she is ready for a change and a new challenge. She is thinking of launching a lingerie line by the end of 2012.
One can imagine (but probably shouldn’t) the entries Sock It to Me will get for the “design-your-own nightie” contest.
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BY VIVIAN MCINERNY | OB BLOGGER
Some people think Amazon’s winking eye logo is starting to look like a hoodwink.
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BY MONICA ENAND | GUEST CONTRIBUTOR
Nine tips for building habits among employees to respond when needed.
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Tom Cox interviews Dr. Mark Goulston, author of Just Listen, Discover the Secret to Getting Through to Absolutely Anyone.
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BY LINDA BAKER | OB EDITOR
The New Yorker recently published a sharply worded critique of “disruptive innovation,” one of the most widely cited theories in the business world today. The article raises questions about the descriptive value of disruption and innovation — whether the terms are mere buzzwords or actually explain today's extraordinarily complex and fast changing business environment.
Update: We caught up with Portland's Thomas Thurston, who shared his data driven take on the disruption controversy.
Thursday, June 26, 2014
BY ERIC FRUTS | OB BLOGGER
Last year, the housing market in Oregon—and the U.S. as a whole—was blasting off. The Case-Shiller index of home prices ended the year 13% higher than at the beginning of the year. But, was last year a blip, or a trend?
Monday, June 16, 2014
The Oregon economy could get a boost from a new trade agreement being negotiated between the U.S. and the European Union.
Friday, June 13, 2014
BY CLIFF HOCKLEY | OB GUEST BLOGGER
This article summarizes the key considerations a building owner must keep in mind when thinking about leasing to a medical marijuana dispensary.
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